Online Course – Certified Professional Internship in Professional Selling: 3 Steps to Success in Certified Professionals from Kennesaw State University

Learn the whys and hows of successful sales. Based on a university curriculum, these courses will provide participants with essential, research-based skills and techniques that will help them become successful, high-performing salespeople.

Suggested by: Coursera (What is Coursera?)

Start your Coursera.com free trial today
קורס אונליין - התמחות מקצועית מוסמכת במכירה מקצועית: 3 שלבים להצלחה במקצועות מוסמכים של אוניברסיטת קנסו סטייט

Professional Certificate

Beginners

No prior knowledge required

Time to complete the course

7-day free trial

No unnecessary risks

Skills you will acquire in the course

  • Customer recruitment
  • Dealing with objections
  • Preparation for sales calls
  • Determining needs
  • Understanding the customer’s purchasing journey

What you will learn in the course

Courses for which the course is suitable

  • Salespeople
  • Leaders in the field
  • Business owners
  • Entrepreneurs
  • Sales managers

Internship – a three-part course series

This specialization is designed for sales professionals looking to upgrade their skills. It offers an approach that combines best practices based on in-depth research and field experience.

In this internship, you will find high-quality professional production, alongside challenging assignments. The content is designed to be valuable to you, whether you are:

  • New in sales
  • Veteran professionals
  • Leaders in the field

This specialization will help you:

  • Identify gaps in your current approach
  • Completely upgrade your approach if necessary

The specialization will also be beneficial for those starting out in sales, including:

  • Business owners
  • Entrepreneurs
  • Sales managers who have no training in the professional sales process

Hands-on Learning Project

Learners will complete challenging projects related to the sales instructions they receive. The projects include:

  • Create an initial sales presentation
  • Sorting and prioritizing leads
  • Identifying needs
  • Create a sales call plan
  • Create a solutions presentation

Details of the courses that make up the specialization

Professional Sales: Step 1 – Think Like a High Performer

  • Course 1 • 7 hours • 4.8 (24 ratings)

Course Details

What you will learn:
  • Basic skills and knowledge required of successful salespeople.
  • This course removes the mystery surrounding sales and the sales process.
  • Learners will gain a clear understanding of the sales process and the basic skills needed to build long-term relationships with customers based on trust.
  • Course one participants will receive a “roadmap” to the sales process and learn how top-performing salespeople think about sales and sales activities.
  • Important to successfully developing strong relationships is understanding how to build trust and how salespeople motivate customers through their purchasing decisions.
Skills you will gain:
  • Category: Understanding How High-Performing Salespeople Approach Sales
  • Category: Understand the Basics of the Sales Process
  • Category: Understand how customers think and progress through the purchasing decision-making process
  • Category: Know how to build and gain true customer trust leading to long-term business relationships
  • Category: Develop enhanced communication skills required in sales interactions

Professional Sales: Step 2 – Prepare Like a High Performer

  • Course 2 • 10 hours

Course Details

What you will learn:
  • Basic skills and knowledge required of successful salespeople.
  • This course takes the mystery out of finding customers and understanding their needs.
  • Learners will gain a clear understanding of the search process and the basic skills required to build long-term relationships with clients based on trust.
  • Course two participants will gain skills in understanding the value of their product, identifying good leads, maximizing the sales funnel, improving conversion rates, creating a strategic search plan, understanding WIFM, creating an effective short speech, dealing with reluctance to make calls, and more.
Skills you will gain:
  • Category: Determine needs and problems that need to be solved for a potential customer
  • Category: Formulate a strategy for obtaining recommended leads
  • Category: Track Conversion Rates
  • Category: Utilize methods for conversation and engagement with leads
  • Category: Distinguishing the characteristics that characterize a good prospect versus a bad prospect

Professional Sales: Step 3 – Become a High Performer

  • Course 3 • 8 hours

Course Details

What you will learn:
  • Basic skills and knowledge required of successful salespeople.
  • This course takes the mystery out of preparing, executing, and following up on sales calls.
  • Learners will gain a clear understanding of the sales process and the basic skills needed to build long-term relationships with customers based on trust.
  • Course Three participants will acquire skills in planning a sales call from start to finish while seeking opportunities to connect with the potential customer.
  • Important to successfully engaging with the customer is the ability to present and quantify the product as a solution to the customer’s problems.
  • Successful salespeople need to be able to manage objections, build trust, gain commitment, as well as follow up with the prospect and turn them into a buyer.
Skills you will gain:
  • Category: Prepare for and address potential client concerns
  • Category: List methods for obtaining commitment from a potential client
  • Category: Present and quantify solutions to the potential client
  • Category: Prepare a detailed plan for a sales call
  • Category: Explain the process and benefits of following up with a prospect after a sales call

Related products