Step towards a successful career in real estate. Unlock your potential by learning the models, tools, and systems that top professionals use to build a business worth owning.
Suggested by: Coursera (What is Coursera?)
No prior knowledge required
No unnecessary risks
Every day, millions of real estate agents around the world manage their businesses on personal schedules. The Keller Williams Real Estate Agent Professional Certificate will equip you with the knowledge and skills to excel as a real estate agent, including lead generation, market data analysis, client relationship management, and more.
As an agent, you become your own boss and can take control of your day-to-day life, as well as the trajectory of your entire career. This program will provide you with knowledge of career paths that a person can choose after obtaining a real estate license. You will learn from industry leaders about best practices and apply your learning through practical applications. If you are interested in owning your own business, enjoy a fast-paced work environment, and have a passion for building relationships with people, this program is for you.
By the end of the program, you will be able to explain how real estate agents:
Understand models, methods, laws and regulations related to the real estate sector
Advise clients on current market conditions and act as fiduciaries
Guiding buyers and sellers through the sales process
Achieve good transaction results for their clients
This program is not equivalent to prior education for licensure or a real estate license. Real estate license requirements vary from state to state. For more information on specific licensing requirements, please visit your state’s real estate commission website.
Online learning project
In this program, you will get to practice the skills you learn through a variety of learner-centered activities. In each course, you will learn:
Basic models and work skills used by successful real estate agents through informative videos.
Real-world stories from current real estate agents describing their experience as professionals in the field.
Expand your knowledge through readings, practical applications, and scripts.
Build community by sharing ideas with other program participants through discussion guidelines.
Show what you have learned through assessments, practical projects, and group work activities.
Every educational opportunity allows you to build your knowledge and ignite your passion to begin a career as a real estate professional.
Course 1 • 24 hours
This course is the first in a series of five courses designed to equip you with the knowledge and skills to achieve a successful career in real estate. In the Real Estate Principles course, you will uncover the day-to-day tasks of real estate agents and how these tasks translate into successful real estate transactions. You will also learn how a real estate agent is compensated, finds homes for sale, and is introduced to potential buyers. In addition, you will understand the importance of creating and maintaining relationships that can impact your real estate business.
By the end of this course, you will be able to explain how real estate agents:
Course 2 • 26 hours
In the Sales Fundamentals course, you will build and apply the concepts previously learned in lead generation and database management to gain a deeper understanding of how real estate agents work with leads and how they turn leads into potential, current, and future deals. You will also learn how agents create a rewarding customer experience that fosters long-term relationships and continuously nurtures new leads for their business. In addition, you will explore the opportunity to grow your business with the rental market.
By the end of this course, you will be able to explain how real estate agents:
Course 3 • 24 hours
The Building Long-Term Client Relationships with Buyers course explores the comprehensive approach that real estate agents take in their work with buyers. You will learn how to generate leads from real estate buyers, conduct property demonstrations, and maintain relationships with clients beyond the closing of the transaction, including the essential steps in between.
By the end of this course, you will be able to explain how real estate agents:
Course 4 • 26 hours
In the Long-Term Client Generation with Sellers course, you will understand the comprehensive approach that real estate agents take in their work with sellers. This includes generating leads from sellers, mastering the art of listing advice, navigating the listing sales process, and nurturing relationships with clients beyond the close of the deal.
By the end of this course, you will be able to explain how real estate agents:
Course 5 • 23 hours
The Real Estate Business Management course teaches you relevant real estate laws and their impact on your business as a licensed real estate agent. During the course, you will become qualified to establish a strong foundation for a financially healthy business, including the development of best practices. In addition, you will explore effective organizational and management strategies necessary for business ownership. Finally, the course will guide you to think about your personal journey in real estate, aligning your personal goals with the various career options in the field.
By the end of this course, you will be able to explain how real estate agents:
