Online Course – Certified Professional Internship in Business Management and Management from the University of Palermo

An opportunity to explore the world of business management, with essential tools that will help you succeed in the business and management fields.

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Professional Certificate

Beginners

No prior knowledge required

Time to complete the course

7-day free trial

No unnecessary risks

Skills you will acquire in the course

  • Understanding the importance of strategic development in human resource management.
  • Developing flexible management systems.
  • Understanding the connection between marketing and business, the strategic side, and the importance of operational marketing.
  • Creating tools for analyzing and understanding the impact of the economic context on business performance.
  • Understanding of information systems and business process management and how technology integrates into the business.

What you will learn in the course

Courses for which the course is suitable

  • Human Resources Manager
  • Marketing Manager
  • Business Analyst
  • Information Systems Manager
  • Project Manager
  • Business consultant
  • Business Development Manager
  • Operations Manager
  • Strategic Manager
  • Sales Manager

Internship – 4-part course series

The specialization program is intended for anyone interested in deepening their knowledge of business management, and includes the various fields that deal with the subject. During the courses, you will be able to acquire knowledge in various fields, including:

  • Understanding the importance of strategic development in human resource management.
  • Developing flexible management systems.
  • Understanding the connection between marketing and business, the strategic side, and the importance of operational marketing.
  • Creating tools for analyzing and understanding the impact of the economic context on business performance.
  • Understanding of information systems and business process management and how technology integrates into the business.

Supervised Learning Project

During the internship program, students will carry out activities (such as participating in discussion forums, completing questionnaires, etc.) related to the topics studied, in order to deepen and master the knowledge acquired in each course. These projects help reinforce and apply the concepts learned.

Details of the courses that make up the specialization

Human Resources Management

Course 1
10 hours
4.8 (1,434 ratings)

Course details

  • What you will learn:
    • The importance of strategic development in human capital management.
    • More recent principles in people management.
    • How to add competitive value through the development and implementation of best management practices.
  • Skills you will gain:
    • Leadership and Management
    • Human development
    • Professional development
    • business
    • Business Management

Marketing Fundamentals

Course 2
8 hours
4.8 (240 ratings)

Course details

  • What you will learn:
    • The key principles and aspects of marketing as a business discipline.
    • The relationship between marketing and business, the strategic aspect and the relevance of operational marketing.
    • Relate the principles discussed to situations of products, services and brands.
  • Skills you will gain:
    • Markets
    • strategy
    • business
    • marketing
    • Consumer behavior

Economics and Business Finance

Course 3
9 hours
4.7 (239 ratings)

Course details

  • What you will learn:
    • Analyze and understand how the economic context affects a company’s performance.
    • Identify the most relevant macroeconomic variables.
    • Identify the mechanisms by which the state can influence the function of a market or the economy in general.
  • Skills you will gain:
    • Economic policy
    • economy
    • Markets
    • Macroeconomics

Information Technology Management

Course 4
11 hours
4.8 (323 ratings)

Course details

  • What you will learn:
    • The role of operations and information technology within the organization.
    • Different aspects of process management and information systems in a company.
    • The main benefits, costs, and risks associated with information and business processes.
  • Skills you will gain:
    • Leadership and Management
    • IT and Operations
    • business
    • Information systems
    • Business Management