Online course – Certified Professional Specialization in Management, Direction and Succession from ESADE Business and Law School

Family Management: Governance, Management, and Legacy. Discover how to manage and plan for the future of your family business.

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קורס אונליין - התמחות מקצועית מוסמכת ב gestión

Professional Certificate

Beginners

No prior knowledge required

Time to complete the course

7-day free trial

No unnecessary risks

Skills you will acquire in the course

  • Analyzing the complexities of family businesses
  • Tips for successfully managing family businesses
  • Knowledge of conceptual frameworks and management tools
  • Tools for changing and leading management processes
  • Performing a complete diagnosis of the family business
  • Defining a mental model for the family business
  • Process of implementing measures to reduce structural risk

What you will learn in the course

Courses for which the course is suitable

  • Family business managers
  • Family business consultants
  • Project managers in family businesses
  • Negotiators in family businesses
  • Strategy managers in family businesses
  • Marketing managers in family businesses
  • Financial managers in family businesses
  • Operations managers in family businesses
  • Entrepreneurs in family businesses
  • Professionals in the field of family and business management

Internship – Series of 3 courses

The coexistence of family and business, contrary to popular belief, is an excellent combination for success. Family businesses form the basis of the global economy, have a higher survival rate and provide better results in the long run. But there are certain risks that must be managed correctly.

In this specialization, we will analyze the complexities of the family business and provide tips for successful management. We will introduce conceptual frameworks, management tools, and change tools that will help you lead the management, institutional, and continuity processes of your company.

Hands-on Learning Project

During the internship, you will carry out three projects, one at the end of each MOOC, related to your family business or a close family business.

  • First MOOC: You will detail your business in the lesson, describe its history and key players, interests, and relationships; and conduct a full diagnosis through the FBK independent diagnostic tool.
  • The second MOOC: You will need to define which mental model the family business under study belongs to, as well as describe and justify which of the recommendations the system gave are most appropriate for the business under study.
  • The third MOOC: You will design the process of implementing measures designed to reduce the company’s structural risk.

Welcome!

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Details of the courses that make up the specialization

Experience in managing a family business

Course 1

10 hours
4.7 (146 ratings)

What will you learn?

Family businesses account for more than 50% of global wealth, and they play an important role in job creation, innovation, and development in all societies. In this course, we will learn to read the big picture of a family organization and how to evaluate it.

The course is designed to help you understand the complexities of managing family businesses due to the dynamics created by the overlap between business and family. The course provides tools that enable you to lead a family organization while dealing with the growing complexity of family management.

This course will provide a foundation for understanding the family business from a systemic, i.e., holistic, approach.

If you are interested in delving deeper into more specific topics, we recommend moving on to the second course , “Family Business Models: From the Captain to a Group of Investors” .

Family Business Models: From Captain to Investor Group

Course 2
7 hours
4.7 (56 ratings)

What will you learn?

In this course, we will delve into the analysis of a family business. Using the theory of ‘Family Business Models’ created by Professor Alberto Gimeno Sandig, we will learn to identify the different models of a family business.

We will talk about the importance of the family owning the business and how management teams can develop skills and increase their qualifications.

The course is a continuation of the course “Experience in Management in a Family Business” link to the course .

The Business Family: Detail, Dynamics, and Time

Course 3
6 hours
4.5 (30 ratings)

What will you learn?

In the third and final course in the series, we will begin to delve deeper into the analysis of a business family, distinguishing between the conservative and entrepreneurial models, as well as between its individualistic and communal culture.

We will continue to discuss the concept of time in the family business, and link it to changes in values ​​and transformation processes.

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