Develop your cultural skills. Discover the key issues in cross-cultural management and how cultural diversity can impact the world and organizations.
Suggested by: Coursera (What is Coursera?)
No prior knowledge required
No unnecessary risks
Welcome to the Geopolitics and Intercultural Movements course. During the course, you will learn concepts about the impact of geopolitics on economics, politics, sovereignty, and trade agreements. These concepts are essential for understanding the intercultural effects of strategic actions of certain countries, such as global economic crises and sovereign influences, on the relationships between countries and the actors in the international arena.
By the end of the course, you will be able to understand the scope of geopolitics and its impact on intercultural actions in times of economic turmoil, agreements between countries, and conflicts between people with different cultures, living in the same country or striving for independent sovereignty.
The course consists of four modules, spread over weeks of study. Each module includes videos, readings, and knowledge tests. At the end of each module, there is an assessment of the knowledge acquired.
We are glad you joined the course and hope you get the most out of the concepts presented here.
Fun studies!
Welcome to the Intercultural Negotiation and Desires course. In this course, you will understand how globalization has changed organizational and cultural paradigms, making negotiation one of the most important skills for the survival of organizations. In the context of strategic alliances, mergers, new management models, ethical concerns, the environment and social responsibility, understanding the tools and concepts that can create a balance between the needs and interests of different parties has become very important in the study of interpersonal relationships and conflict resolution.
By the end of the course, you will be able to identify the characteristics that define negotiation and consider ethical issues in actions classified as commercial. You will also understand the expected outcomes of negotiation processes and be able to apply the steps required to plan conflict resolution and position personal and commercial interests.
The course consists of four modules, spread over weeks of study. Each module includes videos, readings, and knowledge tests. At the end of each module, there is an assessment of the knowledge acquired.
We are glad you joined the course and hope you get the most out of the concepts presented here.
Fun studies!
Welcome to the course on cross-cultural management in organizations. During the course, you will learn that in the context of organizations operating in an international environment, the importance of openness to cultural differences is critical. It doesn’t matter if you are in São Paulo, Dubai, Paris or Silicon Valley: we are all part of a global community. In this broad cultural fabric, openness to personal differences is not always enough to achieve success. On the other hand, virtualization allows us to work against geographical distances, and facilitates interaction with other cultures.
At the end of the course, you will understand that the management of organizational culture goes beyond expertise in human capital or project management. You will see the meaning of global citizenship, based on thinking about our perception (what we see), cognition (what we think) and action (what we do). You will also understand the term multiculturalism in teams and feel how to address important aspects such as communication, trust, virtual recruitment and advice on how to avoid technological stress in the complex situation of the virtual environment.
The course consists of four modules, spread over weeks of study. Each module includes videos, readings, and knowledge tests. At the end of each module, there is an assessment of the knowledge acquired.
We are glad you joined the course and hope you get the most out of the concepts presented here.
Fun studies!
Welcome to the Culture and Consumption in Digital Marketing course. During the course, you will understand how cultural factors influence consumer behavior. Consumption patterns are cultural roots of the different peoples of the world. Understanding and interpreting cultural differences is essential in order to focus the strategies of brands aiming for success in their international strategies.
At the end of the course, you will understand how cultural differences affect consumer behavior and what complete marketing strategies can be implemented to satisfy consumers’ needs and desires in this context.
The course consists of four modules, spread over weeks of study. Each module includes videos, readings, and knowledge tests. At the end of each module, there is an assessment of the knowledge acquired.
We are glad you joined the course and hope you get the most out of the concepts presented here.
Fun studies!



