Online Course – Certified Professional Specialization in Analytics: Numerical and Digital Skills from Macquarie University

Discover all the information about different experiences, tips, and useful knowledge to upgrade your life. Read now to deepen and develop in any area that interests you.

Suggested by: Coursera (What is Coursera?)

Start your Coursera.com free trial today
קורס אונליין - התמחות מקצועית מוסמכת בניתוח: מיומנויות מספריות ודיגיטליות של Macquarie University

Professional Certificate

Beginners

No prior knowledge required

Time to complete the course

7-day free trial

No unnecessary risks

Skills you will acquire in the course

  • Financial and data skills
  • Ability to analyze data and extract value from it
  • Effectively managing the organization’s finances
  • Tools for data analysis and market insights
  • Understanding what to measure to maximize customer value

What you will learn in the course

Courses for which the course is suitable

  • Business leader
  • Finance Manager
  • Data Analyst
  • Marketing Manager
  • Product Manager
  • entrepreneur
  • Project Manager
  • Strategic Manager
  • Sales Manager
  • Operations Manager

Requirements for effective leadership

Being highly skilled in finance and data is a requirement for any effective leader. This includes the ability to analyze data and extract value from it, as well as leveraging these skills to become a future-focused business leader.

Course series

In a series of four focused courses, this specialization:

  • Will teach you that financial literacy is a required skill for every business leader (Know the Numbers 1)
  • Provide you with a basic understanding of how to manage your organization’s finances effectively (Know the Numbers 2)
  • Equip you with tools for data analysis and market insights (insight generation)
  • Explore what to measure to maximize customer value (know your customers)

Details of the courses that make up the specialization

Management and Financial Accounting: Get to Know the Numbers

  • Course 1
  • Duration: 13 hours
  • Rating: 4.7 (295 ratings)

What you’ll learn

  • Demonstrate an understanding of financial statement development
  • Research and analyze actual financial statements
  • Apply financial ratios to understand a situation and evaluate business performance
  • Apply a variety of management accounting techniques to generate and evaluate complex ideas to improve decision-making

Corporate Finance: Know the Numbers

  • Course 2
  • Duration: 20 hours
  • Rating: 3.6 (31 ratings)

What you’ll learn

  • Explain the role of financial management in assessing the financial health and performance of organizations.
  • Demonstrate an understanding of financial management tools and methods for financial analysis and modeling
  • Use analytical techniques to make financial decisions related to financing operations and evaluating organizations and investment opportunities

Business Intelligence and Data Analysis: Generating Insights

  • Course 3
  • Duration: 12 hours
  • Rating: 4.6 (429 ratings)

What you’ll learn

  • Analytical tools and skills for understanding challenges and opportunities in the organization
  • Sustainability-focused innovation
  • Systems thinking and multi-satellite perspectives
  • Future capabilities such as teamwork and collaboration with stakeholders

Marketing Analysis: Know Your Customer

  • Course 4
  • Duration: 20 hours
  • Rating: 4.7 (420 ratings)

What you’ll learn

  • Analyze the concept of customer value and its importance to the organization
  • Explore the types of customer data that is aggregated
  • Check the tools used to solve different problems.
  • Use customer data to develop strategy

Related products