Develop business ideas and launch them. Develop innovation projects in your organization.
Suggested by: Coursera (What is Coursera?)
No prior knowledge required
No unnecessary risks
This internship program is designed for leaders who are interested in developing innovation and entrepreneurship projects for startups, corporations, and family businesses.
Through 4 courses, you will apply strategies and tools from the startup world to innovate and create new value in your business and markets. You will also focus on innovation management and entrepreneurial strategies for developing and launching new products and services or for strategic renewal of the organization.
In a volatile, uncertain, complex, hyperconnected and ambiguous (VUCA) world, business and innovation cycles are getting shorter than ever before. The life cycle of companies has shortened by at least a third over the past 30 years. The democratization of innovation has opened up endless possibilities for people, companies and regions around the world. In particular, entrepreneurs and startups are seizing the opportunities that arise from the ongoing change. In this course, you will understand how you can develop innovative and entrepreneurial skills and apply them successfully.
This online course focuses on understanding the fundamental strategies, tools, and principles that entrepreneurs use to innovate in the marketplace and scale their businesses, creating value and disrupting multiple markets.
This management course focuses on the innovation process by introducing problem-solving and innovation methodologies that require research, tenacity, and flexibility. Students will be required to:
This course will help you become an effective innovation team leader, take on a role as an innovation manager within a large corporation or support business operations. In addition, the knowledge you will gain will help you plan, implement and execute innovation skills for the development and launch of new products and services.
The course will teach you how to use innovation and the entrepreneurial mentality and methodologies to transform opportunities into product specifications, business concepts, and the introduction of new products and services into markets.
The core of business model design lies in the skills and leadership of the entrepreneurial manager. This requires a systematic approach to seeking opportunities, as well as mobilizing and aligning resources to achieve important goals.
In this course, students will strengthen two key skills: intuition and visual thinking, while applying quantitative methodologies learned in other courses, such as finance, economics, and financial intelligence.
The course focuses on four principles:
Observation is a key aspect of identifying business patterns. Students will learn, through various cases and methodologies, how to identify the key elements of a business model. This includes the nature of an integrated business entity in which we define the business model.
What would be different if managers thought like designers? While many in the business world appreciate the power of design, a formal process for realizing it has been elusive—until now. In this course, the goal is to find how to organize complexity, the art of synthesis through visual thinking, mapping, and systems design, to connect disparate elements such as ideas, resources, transactions, values, and networks.
According to Mark Johnson, the empty space refers to “potential activities undefined or unmentioned in the company’s current business model; that is, the opportunities that exist outside its core and beyond its reliance on it, which require a different business model to exploit.”
A key component of business model design and innovation is storytelling and connection. Using technology to connect with audiences is key. As part of the feedback that will be required, entrepreneurial leaders need to know about social media and technology-driven content, both focused on designing how to use these technologies to connect and nurture relationships.
Entrepreneurial spirit and entrepreneurial culture are terms that we hear and read over and over again. They have emerged with renewed force in an economy where new and great business opportunities are emerging. For this reason, entrepreneurial capabilities are valuable in companies and organizations that base their growth and competitive advantage on innovation.
It is increasingly common today to develop entrepreneurial projects within an existing organization, what is called “intra-entrepreneurship” or corporate entrepreneurship. Expand your knowledge in this field with this online course.
The goal of this management course is to explain to participants the key terms of corporate entrepreneurship and to introduce them to “entrepreneurial culture” topics aimed at developing skills for organic growth of the company or development of the organization.
