At Tidio, we’ve prepared ready-to-use flow strategies to help you accelerate your business by increasing conversions and improving the visitor experience during off-hours.
About Flow Strategies
When you’ve been busy with a lot of things related to your business, creating another strategy can be time-consuming and sometimes ineffective. You may have already tried a lot of tactics that didn’t work and don’t have the expertise to build a better plan.
In each of these scenarios, our strategies provide a solution! Choose which strategy suits you from the list of strategies , located in your streams section:
Please keep in mind that you may see different strategies prepared for you, depending on your industry and the business survey you completed when you signed up for your Tidio account.
Interesting use case: You can use flow strategies to create personalized experiences for customers based on their behavior on your site. For example, if a customer visits a particular product page multiple times, you can trigger a flow that offers them a special discount or more information about the product.
Activate the strategies
Implementing a strategy for your streams couldn’t be easier. All you have to do is choose the strategy, then implement the streams step by step, tailoring them to your business.
To activate a strategy, click the Learn More button below the strategy you want, and you will see more details – such as the streams included in the strategy:
Here you can quickly browse the flow templates, and click the Use Strategy button to begin setup. Once you do, you’ll be taken through a few steps: one for each included flow template. At each step, you’ll be asked to customize the basic details of each flow, such as the flow’s opening greeting:
Once you’re done, the final step is to activate the strategy (which basically means activating the three streams you’ve currently configured). Once activated, the streams will simply appear under the appropriate category in your My Streams list:
You’re done! Monitor your results, change your streams as needed, and see the impact on your business.
Practical tip: Check your streams’ statistics after they’re live. Is there a stream that’s driving more conversions? You might want to consider duplicating it or improving the others accordingly!
The importance of flow strategies
Flow strategies are an essential tool for any business looking to improve customer experience and increase conversions. In the digital age, customers expect fast and accurate responses, and flow strategies allow businesses to automatically meet these needs.
Benefits of using flow strategies
- Save time: Process automation saves valuable time, so you can focus on other tasks.
- Improved customer experience: Customers receive fast and accurate responses, which increases their satisfaction.
- Increase conversions: Personalized flows can motivate customers to make purchases.
- Data analysis: You can track stream performance and make continuous improvements.
How to create effective flow strategies
- Understanding the target audience: Get to know your customers and their needs.
- Goal setting: Set clear goals for each flow.
- User experience design: Make sure the flow is easy to understand and use.
- Testing and improvements: Perform A/B testing to see what works and what doesn’t.
Test cases
To understand the impact of flow strategies, let’s look at some test cases:
Case Study 1: Online Store
An online store that used flow strategies to offer discounts to customers who visited certain product pages. After activating the flow, the store saw a 25% increase in sales.
Case Study 2: Customer Service
A company that used flow strategies to streamline its customer service. Flow allowed customers to get answers to common questions quickly, leading to a 40% reduction in customer service calls.
summary
Flow strategies are an essential tool for any business looking to improve customer experience and increase conversions. With Tidio, you can implement ready-to-use strategies that can significantly upgrade your business. Don’t hesitate to check your statistics and make constant improvements to ensure your strategies remain relevant and effective.
Additional resources
To deepen your knowledge of flow strategies, here are some additional resources that can help:
- Chatbot Strategies – A detailed guide on how to use chatbots to improve the customer experience.
- Conversion Rate Improvement – Tips and tricks to improve the conversion rate on your website.
- Customer Experience – How to create a great customer experience in the digital age.
Faq
Here you can find answers to frequently asked questions about flow strategies:
What are flow strategies?
Flow strategies are automated processes designed to improve the customer experience and increase conversions by providing quick and accurate responses.
How can I implement a strategy?
To activate a strategy, simply select the desired strategy and click the Learn More button to begin setup.
Are there any additional costs?
Depending on your Tidio plan, there may be additional costs for advanced features.
