{"id":279434,"date":"2024-12-11T01:27:01","date_gmt":"2024-12-21T10:59:46","guid":{"rendered":"https:\/\/gfssite.local\/product\/sosyal-medya-pazarlamasi-meta-icin-profesyonel-sertifika\/"},"modified":"2025-01-03T00:08:36","modified_gmt":"2025-01-03T00:08:36","slug":"sosyal-medya-pazarlamasi-meta-icin-profesyonel-sertifika","status":"publish","type":"product","link":"https:\/\/globalfinanceschool.com\/tr\/product\/sosyal-medya-pazarlamasi-meta-icin-profesyonel-sertifika\/","title":{"rendered":"Sosyal medya pazarlamas\u0131 Meta i\u00e7in profesyonel sertifika"},"content":{"rendered":"<h1 class=\"cds-119 cds-Typography-base css-1xy8ceb cds-121\" data-e2e=\"hero-title\">Meta&#8217;dan sosyal medya pazarlamas\u0131nda profesyonel sertifika<\/h1>\n<p><span><strong><span>416.592<\/span><\/strong> y\u00fcz ki\u015fi zaten kay\u0131tl\u0131<\/span><br \/><a class=\"cds-119 cds-113 cds-115 css-y0doir cds-142\" href=\"#courses\">6 kurstan olu\u015fan bir seri<\/a><\/p>\n<div class=\"css-6mrk5o\">\n<div class=\"css-86zyin\">\n<div>\n<div class=\" css-fk6qfz\">Ba\u015flang\u0131\u00e7 \u200b\u200bseviyesi<\/div>\n<div class=\"css-75g58\">\n<div data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"recommended_experience_help\" role=\"presentation\">\n<div class=\"css-m7ki0s\" id=\"cds-react-aria-16\">\n<div class=\"cds-ContextualHelp-container\">\n<div class=\"cds-ContextualHelp-label\">\n<p class=\" css-vac8rf\">Deneyim \u00f6nerilir<\/p>\n<\/div>\n<p><button class=\"cds-149 cds-ContextualHelp-helpToggleButton css-1wk81cj\" tabindex=\"0\" type=\"button\" aria-controls=\"cds-react-aria-16-helpContent\" aria-label=\"\u05de\u05d9\u05d3\u05e2 \u05e2\u05dc \u05d3\u05e8\u05d9\u05e9\u05d5\u05ea \u05e7\u05d5\u05e9\u05d9 \u05d5\u05e7\u05d3\u05dd.\" id=\"cds-react-aria-16-helpToggleButton\"><svg aria-hidden=\"true\" class=\"cds-ContextualHelpIcon-customHelpIcon css-1wdokyz\" id=\"cds-react-aria-16-contextual-help-icon\" viewbox=\"0 0 24 24\"><g class=\"info-icon\"><path class=\"i-background\" d=\"M18.78,3.23A11,11,0,1,0,23,11,11,11,0,0,0,18.78,3.23Z\"><\/path><rect class=\"i-top-serif\" height=\"1.99\" width=\"3.62\" x=\"9.38\" y=\"8.71\"\/><rect class=\"i-bottom-serif\" height=\"1.99\" width=\"5.25\" x=\"9.38\" y=\"16.59\"\/><rect class=\"i-neck\" height=\"9.8\" width=\"1.99\" x=\"11.2\" y=\"8.8\"\/><circle class=\"i-dot\" cx=\"12\" cy=\"5.46\" r=\"1.33\"\/><rect class=\"x-crosspath\" height=\"1.99\" width=\"1.43\" x=\"11.29\" y=\"10.99\"\/><\/g><\/svg><\/button><\/div>\n<div class=\"cds-ContextualHelp-helpContent\" id=\"cds-react-aria-16-helpContent\">\n<div role=\"presentation\" dir=\"ltr\" id=\"cds-react-aria-17\" class=\"css-1gq8bzo\" style=\"position:fixed;z-index:10000;right:0;bottom:0;top:0;left:0;visibility:hidden\">\n<div class=\"cds-163 cds-Modal-backdrop\" aria-hidden=\"true\" style=\"opacity:0;visibility:hidden\"><\/div>\n<div tabindex=\"0\" data-test=\"sentinelStart\"><\/div>\n<div class=\"cds-Modal-container\" style=\"opacity:0;visibility:hidden\">\n<div data-focus-lock-disabled=\"disabled\">\n<div aria-modal=\"true\" aria-describedby=\"dialog-content-ce154418-3a27-4589-e371-55d72e4c8050\" aria-labelledby=\"cds-react-aria-17-headingGroup\" class=\"cds-Dialog-dialog\" role=\"dialog\">\n<div class=\"css-1lqbpgq\"><button class=\"cds-149 cds-button-disableElevation cds-button-ghost css-1s96oj\" tabindex=\"0\" type=\"button\"><span class=\"cds-button-label\">kapal\u0131<span class=\"cds-button-endIcon\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" id=\"cds-react-aria-18\" class=\"css-0\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.585 14.353l-11.94-12 .71-.706 11.94 12-.71.706z\" fill=\"currentColor\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M14.344 2.353l-11.99 12-.708-.706 11.99-12 .708.706z\" fill=\"currentColor\"><\/path><\/svg><\/span><\/span><\/button><\/div>\n<div data-testid=\"scroll-container\" class=\"css-k0ld8m\">\n<div id=\"cds-react-aria-17-headingGroup\" class=\"css-1s8ia2i\">\n<h2 class=\" css-tlf8h5\">Deneyim \u00f6nerilir<\/h2>\n<p class=\" css-6ecy9b\">Ba\u015flang\u0131\u00e7 \u200b\u200bseviyesi<\/p>\n<\/div>\n<div id=\"dialog-content-ce154418-3a27-4589-e371-55d72e4c8050\" class=\"css-11krhap\">\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Dereceye veya \u00f6nceden deneyime gerek yoktur. Sosyal medyaya ilgi ve temel internette gezinme becerilerinin yan\u0131 s\u0131ra bir Meta hesab\u0131 da gereklidir. <\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"css-1hllf5q\"><button class=\"cds-149 cds-button-disableElevation cds-button-primary css-1aoqo4t\" tabindex=\"0\" type=\"button\"><span class=\"cds-button-label\">Tamam<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div tabindex=\"0\" data-test=\"sentinelEnd\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"css-6mrk5o\">\n<div class=\"css-86zyin\">\n<div>\n<div class=\" css-fk6qfz\">Esnek program<\/div>\n<div class=\"css-fw9ih3\">\n<div>5 ay, haftada 10 saat<\/div>\n<div>Kendi h\u0131z\u0131n\u0131zda \u00f6\u011frenin<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"css-1m3kxpf\">\n<div class=\"css-1otrsh1\">\n<h2 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\">ne \u00f6\u011freneceksin<\/h2>\n<\/div>\n<div>\n<div data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"what_you_will_learn_section\" role=\"presentation\">\n<ul class=\"cds-9 css-7avemv cds-10\">\n<li class=\"cds-9 css-0 cds-11 cds-grid-item cds-56 cds-64\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-19\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Web&#8217;de bir varl\u0131k olu\u015fturun, takip\u00e7i kitlenizi olu\u015fturun ve sosyal medya hesaplar\u0131n\u0131z\u0131 y\u00f6netin<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"cds-9 css-0 cds-11 cds-grid-item cds-56 cds-64\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-20\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Etkili sosyal medya g\u00f6nderileri geli\u015ftirmek ve sosyal medyada g\u00fc\u00e7l\u00fc bir marka varl\u0131\u011f\u0131 yaratmak<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"cds-9 css-0 cds-11 cds-grid-item cds-56 cds-64\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-21\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>\u0130\u015fletme sonu\u00e7lar\u0131 getiren Meta Reklam Y\u00f6neticisi&#8217;ni kullanarak Facebook ve Instagram&#8217;da reklam kampanyalar\u0131 olu\u015fturun<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"cds-9 css-0 cds-11 cds-grid-item cds-56 cds-64\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-22\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya g\u00f6nderilerinizin ve reklam kampanyalar\u0131n\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 de\u011ferlendirmeyi ve yorumlamay\u0131 \u00f6\u011frenmek<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"css-1m3kxpf\">\n<div class=\"css-1otrsh1\">\n<h2 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\">geli\u015ftirece\u011finiz beceriler<\/h2>\n<\/div>\n<ul class=\"css-yk0mzy\">\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=social%20media%20marketing\" href=\"https:\/\/www.coursera.org\/courses?query=social%20media%20marketing\" to=\"https:\/\/www.coursera.org\/courses?query=social%20media%20marketing\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Social Media target=\"_blank\" rel=\"noopener\">Sosyal medya pazarlamas\u0131<\/a><\/span><\/li>\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=generative%20ai%20in%20social%20media%20marketing\" href=\"https:\/\/www.coursera.org\/courses?query=generative%20ai%20in%20social%20media%20marketing\" to=\"https:\/\/www.coursera.org\/courses?query=generative%20ai%20in%20social%20media%20marketing\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Generative AI in Social Media target=\"_blank\" rel=\"noopener\">Sosyal Medya Pazarlamas\u0131nda Yarat\u0131c\u0131 Yapay Zeka<\/a><\/span><\/li>\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=brand%20management\" href=\"https:\/\/www.coursera.org\/courses?query=brand%20management\" to=\"https:\/\/www.coursera.org\/courses?query=brand%20management\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Brand target=\"_blank\" rel=\"noopener\">marka y\u00f6netimi<\/a><\/span><\/li>\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=content%20marketing\" href=\"https:\/\/www.coursera.org\/courses?query=content%20marketing\" to=\"https:\/\/www.coursera.org\/courses?query=content%20marketing\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Content target=\"_blank\" rel=\"noopener\">\u0130\u00e7erik pazarlamas\u0131<\/a><\/span><\/li>\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=digital%20marketing\" href=\"https:\/\/www.coursera.org\/courses?query=digital%20marketing\" to=\"https:\/\/www.coursera.org\/courses?query=digital%20marketing\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Digital target=\"_blank\" rel=\"noopener\">Dijital pazarlama<\/a><\/span><\/li>\n<li class=\"css-0\"><span class=\"css-1l1jvyr\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.seo_skills_link_tag\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"seo_skills_link_tag\" data-track-href=\"https:\/\/www.coursera.org\/courses?query=performance%20advertising\" href=\"https:\/\/www.coursera.org\/courses?query=performance%20advertising\" to=\"https:\/\/www.coursera.org\/courses?query=performance%20advertising\" class=\"cds-119 cds-113 cds-115 css-1yjbkii cds-142\" &quot;Performance target=\"_blank\" rel=\"noopener\">Performans odakl\u0131 reklamc\u0131l\u0131k<\/a><\/span><\/li>\n<\/ul>\n<\/div>\n<p><\/p>\n<div class=\"cds-9 css-2l7onx cds-11 cds-grid-item cds-56 cds-78\">\n<h2 class=\"cds-119 cds-Typography-base css-bbd009 cds-121\">Sosyal medya pazarlamas\u0131nda kariyere haz\u0131rlan\u0131n<\/h2>\n<ul class=\"css-q8or2b\">\n<li>Meta&#8217;dan profesyonel d\u00fczeyde e\u011fitim al\u0131n<\/li>\n<li>Portfolyoya haz\u0131r projelerle uzmanl\u0131\u011f\u0131n\u0131z\u0131 sergileyin<\/li>\n<li>Meta ad\u0131na i\u015fverenlerin tan\u0131d\u0131\u011f\u0131 bir sertifika ald\u0131<\/li>\n<li>Talep edilen i\u015fler i\u00e7in uygun: Sosyal Medya Y\u00f6neticisi, Sosyal Medya Uzman\u0131, Sosyal Medya Koordinat\u00f6r\u00fc<\/li>\n<\/ul>\n<\/div>\n<p><\/p>\n<div class=\"cds-9 css-0 cds-11 cds-grid-item cds-56 cds-79 cds-94\">\n<h2 class=\"cds-119 cds-Typography-base css-bbd009 cds-121\"><span>Profesyonel sertifika &#8211; 6 kurstan olu\u015fan bir seri<\/span><\/p>\n<div class=\"css-1wwut41\"><\/div>\n<\/h2>\n<div class=\"css-68xxf3\">\n<div class=\"css-10jtpc0\">\n<div class=\"rc-TogglableContent about-section collapsed\">\n<div class=\"content\" style=\"height:65px\" aria-hidden=\"true\">\n<div class=\"content-inner\">\n<div>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya tutkunuzu kariyere d\u00f6n\u00fc\u015ft\u00fcrmek ister misiniz? Bu programda, Facebook ve Instagram&#8217;da insanlar\u0131n takip etmek isteyece\u011fi bir sosyal medya varl\u0131\u011f\u0131n\u0131 nas\u0131l olu\u015fturaca\u011f\u0131n\u0131z\u0131 \u00f6\u011freneceksiniz! Sosyal medya pazarlama i\u015fleri, her b\u00fcy\u00fckl\u00fckteki organizasyonda en \u00e7ok aranan beceriler aras\u0131ndad\u0131r. \u0130ster dijital pazarlamada yeni olun ister i\u015fletmeniz i\u00e7in sosyal medya platformlar\u0131yla u\u011fra\u015f\u0131yor olun, do\u011fru yere geldiniz. Meta ve Aptly uzmanlar\u0131 taraf\u0131ndan geli\u015ftirilen bu alt\u0131 kurslu program, dijital pazarlamaya ve Facebook, Instagram, LinkedIn, YouTube, TikTok ve daha fazlas\u0131 gibi t\u00fcm \u00f6nemli sosyal medya platformlar\u0131na bir giri\u015f sa\u011flayarak sizi dijital pazarlama i\u00e7in gerekli beceri ve ara\u00e7larla haz\u0131rlayacak. Kat\u0131l\u0131mc\u0131 bir sosyal medya toplulu\u011fu ve sosyal medyada reklamlar\u0131 etkili bir \u015fekilde y\u00fcr\u00fct\u00fcyoruz. Ayr\u0131ca yarat\u0131c\u0131 yapay zeka ve tekniklerinin sosyal medya pazarlamas\u0131nda nas\u0131l kullan\u0131ld\u0131\u011f\u0131n\u0131 \u00f6\u011frenme f\u0131rsat\u0131na da sahip olacaks\u0131n\u0131z.     <\/span><\/span><\/p>\n<p><span><span>Program\u0131 ba\u015far\u0131yla tamamlad\u0131ktan sonra a\u015fa\u011f\u0131daki haklara sahip olacaks\u0131n\u0131z:<\/span><\/span><\/p>\n<ul>\n<li>\n<p><span><span>Sosyal medya pazarlamas\u0131 ve Meta Reklam Y\u00f6neticisini kullanma becerilerinizi potansiyel i\u015fverenlere sergileyen profesyonel bir sertifika ve Meta Dijital Pazarlama Uzman\u0131 sertifikas\u0131.<\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<p><span><span>Profesyonel sertifika art\u0131k<\/span><\/span> <span><a target=\"_blank\" rel=\"noopener nofollow noreferrer\" href=\"https:\/\/www.acenet.edu\/National-Guide\/Pages\/Course.aspx?org=Meta+Blueprint&amp;cid=42f841d3-d147-ec11-8c62-0022480b62a9\" class=\"css-o9h0g5\" tabindex=\"0\"><span><span>ACE\u00ae taraf\u0131ndan \u00f6neriliyor<\/span><\/span><\/a><\/span><svg aria-labelledby=\"cds-react-aria-28-title\" fill=\"none\" focusable=\"false\" height=\"16\" role=\"img\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-1fxlwhd\" id=\"cds-react-aria-28\"><title id=\"cds-react-aria-28-title\">\u05e0\u05e4\u05ea\u05d7 \u05d1\u05d8\u05d0\u05d1 \u05d7\u05d3\u05e9<\/title><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.5 3.5H6v1H2.5v9h9V10h1v4.5h-11v-11zM13.5 2.5H10v-1h4.5V6h-1V2.5z\" fill=\"currentColor\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.646 8.646l7-7 .708.708-7 7-.708-.708z\" fill=\"currentColor\"><\/path><\/svg><span><span>. \u05de\u05d9\u05d3\u05e2 \u05e0\u05d5\u05e1\u05e3 \u05ea\u05d5\u05db\u05dc\u05d5 \u05dc\u05dc\u05de\u05d5\u05d3   <\/span><\/span><span><a target=\"_blank\" rel=\"noopener nofollow noreferrer\" href=\"https:\/\/www.acenet.edu\/Programs-Services\/Pages\/Credit-Transcripts\/Credit-Accepting-Institutions.aspx\" class=\"css-o9h0g5\" tabindex=\"0\"><span><span>Burada<\/span><\/span><\/a><\/span><svg aria-labelledby=\"cds-react-aria-29-title\" fill=\"none\" focusable=\"false\" height=\"16\" role=\"img\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-1fxlwhd\" id=\"cds-react-aria-29\"><title id=\"cds-react-aria-29-title\">\u05e0\u05e4\u05ea\u05d7 \u05d1\u05d8\u05d0\u05d1 \u05d7\u05d3\u05e9<\/title><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.5 3.5H6v1H2.5v9h9V10h1v4.5h-11v-11zM13.5 2.5H10v-1h4.5V6h-1V2.5z\" fill=\"currentColor\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.646 8.646l7-7 .708.708-7 7-.708-.708z\" fill=\"currentColor\"><\/path><\/svg> <span><span>.<\/span><\/span> <\/p>\n<p><span><span>Uygulamal\u0131 \u00f6\u011frenme projesi<\/span><\/span><\/p>\n<p><span><span>Program s\u0131ras\u0131nda yeni becerilerinizi uygulamal\u0131 projelerde uygulayacaks\u0131n\u0131z. Projelerimiz sosyal medya pazarlama becerilerinizi pratik bir \u015fekilde uygulama f\u0131rsat\u0131 sunar: <\/span><\/span><\/p>\n<ul>\n<li>\n<p><span><span>Facebook veya Instagram&#8217;da bir i\u015fletme sayfas\u0131 olu\u015fturma<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>\u0130\u015fletmeniz i\u00e7in bir markala\u015fma \u00e7al\u0131\u015fmas\u0131 y\u00fcr\u00fctmek<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>Facebook ve Instagram&#8217;da g\u00f6nderi olu\u015fturma<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>\u0130\u00e7erik plan\u0131 olu\u015fturma<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>Sosyal medya reklam\u0131n\u0131z i\u00e7in yarat\u0131c\u0131 bir \u00f6zet olu\u015fturma<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>Meta Reklam Y\u00f6neticisi&#8217;nde tam bir kampanya olu\u015fturun<\/span><\/span><\/p>\n<\/li>\n<li>\n<p><span><span>Kampanyan\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 g\u00f6r\u00fcnt\u00fcleme<\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<p><span><span>Sonunda, i\u015fi alman\u0131za yard\u0131mc\u0131 olacak i\u015fe al\u0131m g\u00f6revlilerine, potansiyel i\u015fverenlere veya m\u00fc\u015fterilere sunabilece\u011finiz bir proje portf\u00f6y\u00fcne sahip olacaks\u0131n\u0131z!<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"css-m9zcdt\">\n<div class=\"css-fndret\">\n<div class=\"\" data-testid=\"accordion-item\">\n<div class=\"css-1pi3g2x\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-30\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.sdp_course_list_link\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"sdp_course_list_link\" data-track-href=\"https:\/\/www.coursera.org\/learn\/social-media-marketing-introduction?specialization=facebook-social-media-marketing\" href=\"https:\/\/www.coursera.org\/learn\/social-media-marketing-introduction?specialization=facebook-social-media-marketing\" to class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 1: \u05de\u05d1\u05d5\u05d0 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" data-e2e=\"sdp-course-list-link\" &quot;Introduction Social Media target=\"_blank\" rel=\"noopener\">Sosyal Medya Pazarlamas\u0131na Giri\u015f<\/a><\/h3>\n<div class=\"css-chglhw\"><span>Kurs 1<\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span>19 saat<\/span><\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span class=\"css-15ld0c5\">4,8<\/span><\/span><!-- --><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" class=\"css-1c6n8z3\" id=\"cds-react-aria-31\"><path d=\"M18.33 7.65a1 1 0 00-.85-.39h-4.93l-1.67-5.12a1 1 0 00-.49-.55.94.94 0 00-.72 0 1 1 0 00-.58.59L7.4 7.26H2.47a1 1 0 00-1 .91 1 1 0 00.35.77l4.23 3.22-1.59 5.12a1 1 0 00.64 1.18 1 1 0 00.84-.16L10 15.16l4.06 3.13a.93.93 0 00.59.21h.1a.942.942 0 00.63-.35.91.91 0 00.16-.88l-1.63-5.11L18.11 9a.93.93 0 00.22-1.35z\" fill=\"currentColor\"><\/path><\/svg> <span><span class=\" css-vac8rf\">( <span>13.760 de\u011ferlendirme<\/span> )<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><button data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"syllabus_course_expand\" class=\"cds-149 cds-button-disableElevation cds-button-ghost css-12xv2iu\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\" aria-label=\"\u05e4\u05e8\u05d8\u05d9 \u05d4\u05e7\u05d5\u05e8\u05e1 \u05e2\u05d1\u05d5\u05e8 \u05de\u05d1\u05d5\u05d0 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" type=\"button\"><span class=\"cds-button-label\"><span class=\"css-k26awr\">Kurs detaylar\u0131<\/span><span class=\"cds-button-endIcon\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" id=\"cds-react-aria-32\" class=\"css-19e2cig\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10 14.293L1.354 5.646l-.708.708L10 15.707l9.354-9.353-.707-.708L10 14.293z\" fill=\"currentColor\"><\/path><\/svg><\/span><\/span><\/button><\/div>\n<div class=\"cds-187 cds-189\" style=\"min-height:0px\">\n<div class=\"cds-190\">\n<div class=\"cds-191\">\n<div aria-labelledby=\"cds-react-aria-30-accordion-header\" id=\"cds-react-aria-30-accordion-panel\" role=\"region\">\n<div class=\"css-yam6t\">\n<div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">ne \u00f6\u011freneceksin<\/h4>\n<\/div>\n<ul>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-33\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Geleneksel, dijital ve sosyal medya pazarlamas\u0131n\u0131n alan\u0131n\u0131 anlay\u0131n<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-34\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Ana sosyal medya platformlar\u0131n\u0131, nas\u0131l \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 ve pazarlamadaki rollerinin ne oldu\u011funu anlay\u0131n<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-35\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>AKILLI hedefler olu\u015fturun, KPI&#8217;lar\u0131 belirleyin ve hedef kitleyi ve m\u00fc\u015fteri yolculu\u011funu tan\u0131mlay\u0131n<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-36\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Do\u011fru sosyal medya platformlar\u0131n\u0131 se\u00e7in ve nas\u0131l sosyal medya politikas\u0131 olu\u015fturulaca\u011f\u0131n\u0131 \u00f6\u011frenin<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">geli\u015ftirece\u011finiz beceriler<\/h4>\n<\/div>\n<div class=\"css-yk0mzy\"><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: \u0130leti\u015fim<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">ileti\u015fim<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Sosyal Medya Pazarlamas\u0131<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlamas\u0131<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Meta&#8217;da Reklam<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Meta&#8217;da yay\u0131nlama<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Pazarlama stratejisi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Pazarlama stratejisi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Reklam Y\u00f6neticisi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Reklam y\u00f6neticisi<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"cds-AccordionGroup-itemSpacing\" data-testid=\"accordion-item\">\n<div class=\"css-1pe5kh6\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-37\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.sdp_course_list_link\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"sdp_course_list_link\" data-track-href=\"https:\/\/www.coursera.org\/learn\/social-media-management?specialization=facebook-social-media-marketing\" href=\"https:\/\/www.coursera.org\/learn\/social-media-management?specialization=facebook-social-media-marketing\" to=\"https:\/\/www.coursera.org\/learn\/social-media-management?specialization=facebook-social-media-marketing\" class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 2: \u05e0\u05d9\u05d4\u05d5\u05dc \u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" data-e2e=\"sdp-course-list-link\" &quot;Social Media Management target=\"_blank\" rel=\"noopener\">Sosyal medya y\u00f6netimi<\/a><\/h3>\n<div class=\"css-chglhw\"><span>Kurs 2<\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span>17 saat<\/span><\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span class=\"css-15ld0c5\">4,9<\/span><\/span><!-- --><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" class=\"css-1c6n8z3\" id=\"cds-react-aria-38\"><path d=\"M18.33 7.65a1 1 0 00-.85-.39h-4.93l-1.67-5.12a1 1 0 00-.49-.55.94.94 0 00-.72 0 1 1 0 00-.58.59L7.4 7.26H2.47a1 1 0 00-1 .91 1 1 0 00.35.77l4.23 3.22-1.59 5.12a1 1 0 00.64 1.18 1 1 0 00.84-.16L10 15.16l4.06 3.13a.93.93 0 00.59.21h.1a.942.942 0 00.63-.35.91.91 0 00.16-.88l-1.63-5.11L18.11 9a.93.93 0 00.22-1.35z\" fill=\"currentColor\"><\/path><\/svg> <span><span class=\" css-vac8rf\">( <span>5.074 derecelendirme<\/span> )<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><button data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"syllabus_course_expand\" class=\"cds-149 cds-button-disableElevation cds-button-ghost css-12xv2iu\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\" aria-label=\"\u05e4\u05e8\u05d8\u05d9 \u05d4\u05e7\u05d5\u05e8\u05e1 \u05e2\u05d1\u05d5\u05e8 \u05e0\u05d9\u05d4\u05d5\u05dc \u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" type=\"button\"><span class=\"cds-button-label\"><span class=\"css-k26awr\">Kurs detaylar\u0131<\/span><span class=\"cds-button-endIcon\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" id=\"cds-react-aria-39\" class=\"css-19e2cig\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10 14.293L1.354 5.646l-.708.708L10 15.707l9.354-9.353-.707-.708L10 14.293z\" fill=\"currentColor\"><\/path><\/svg><\/span><\/span><\/button><\/div>\n<div class=\"cds-187 cds-189\" style=\"min-height:0px\">\n<div class=\"cds-190\">\n<div class=\"cds-191\">\n<div aria-labelledby=\"cds-react-aria-37-accordion-header\" id=\"cds-react-aria-37-accordion-panel\" role=\"region\">\n<div class=\"css-yam6t\">\n<div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">ne \u00f6\u011freneceksin<\/h4>\n<\/div>\n<ul>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-40\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medyada varl\u0131k nas\u0131l olu\u015fturulur ve y\u00f6netilir?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-41\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya varl\u0131\u011f\u0131 i\u00e7in marka, ton ve ses nas\u0131l yarat\u0131l\u0131r?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-42\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya i\u00e7erik program\u0131n\u0131 y\u00f6netme<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-43\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medyadaki i\u00e7eriklerin performans\u0131 nas\u0131l de\u011ferlendirilir ve performans\u0131 nas\u0131l art\u0131r\u0131l\u0131r?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">geli\u015ftirece\u011finiz beceriler<\/h4>\n<\/div>\n<div class=\"css-yk0mzy\"><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Sosyal Medya Pazarlamas\u0131<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlamas\u0131<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Sosyal Medya Pazarlama Stratejisi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlama stratejisi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Pazarlama<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Pazarlama<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: dijital pazarlama<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Dijital pazarlama<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"cds-AccordionGroup-itemSpacing\" data-testid=\"accordion-item\">\n<div class=\"css-1pe5kh6\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-44\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.sdp_course_list_link\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"sdp_course_list_link\" data-track-href=\"https:\/\/www.coursera.org\/learn\/social-media-advertising-fundamentals?specialization=facebook-social-media-marketing\" href=\"https:\/\/www.coursera.org\/learn\/social-media-advertising-fundamentals?specialization=facebook-social-media-marketing\" to=\"https:\/\/www.coursera.org\/learn\/social-media-advertising-fundamentals?specialization=facebook-social-media-marketing\" class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 3: \u05d9\u05e1\u05d5\u05d3\u05d5\u05ea \u05d4\u05e4\u05e8\u05e1\u05d5\u05dd \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" data-e2e=\"sdp-course-list-link\" &quot;Fundamentals of Social Media target=\"_blank\" rel=\"noopener\">Sosyal medya reklamc\u0131l\u0131\u011f\u0131n\u0131n temelleri<\/a><\/h3>\n<div class=\"css-chglhw\"><span>Kurs 3<\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span>11 saat<\/span><\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span class=\"css-15ld0c5\">4,8<\/span><\/span><!-- --><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" class=\"css-1c6n8z3\" id=\"cds-react-aria-45\"><path d=\"M18.33 7.65a1 1 0 00-.85-.39h-4.93l-1.67-5.12a1 1 0 00-.49-.55.94.94 0 00-.72 0 1 1 0 00-.58.59L7.4 7.26H2.47a1 1 0 00-1 .91 1 1 0 00.35.77l4.23 3.22-1.59 5.12a1 1 0 00.64 1.18 1 1 0 00.84-.16L10 15.16l4.06 3.13a.93.93 0 00.59.21h.1a.942.942 0 00.63-.35.91.91 0 00.16-.88l-1.63-5.11L18.11 9a.93.93 0 00.22-1.35z\" fill=\"currentColor\"><\/path><\/svg> <span><span class=\" css-vac8rf\">( <span>2.323 de\u011ferlendirme<\/span> )<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><button data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"syllabus_course_expand\" class=\"cds-149 cds-button-disableElevation cds-button-ghost css-12xv2iu\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\" aria-label=\"\u05e4\u05e8\u05d8\u05d9 \u05d4\u05e7\u05d5\u05e8\u05e1 \u05e2\u05d1\u05d5\u05e8 \u05d9\u05e1\u05d5\u05d3\u05d5\u05ea \u05d4\u05e4\u05e8\u05e1\u05d5\u05dd \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" type=\"button\"><span class=\"cds-button-label\"><span class=\"css-k26awr\">Kurs detaylar\u0131<\/span><span class=\"cds-button-endIcon\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" id=\"cds-react-aria-46\" class=\"css-19e2cig\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10 14.293L1.354 5.646l-.708.708L10 15.707l9.354-9.353-.707-.708L10 14.293z\" fill=\"currentColor\"><\/path><\/svg><\/span><\/span><\/button><\/div>\n<div class=\"cds-187 cds-189\" style=\"min-height:0px\">\n<div class=\"cds-190\">\n<div class=\"cds-191\">\n<div aria-labelledby=\"cds-react-aria-44-accordion-header\" id=\"cds-react-aria-44-accordion-panel\" role=\"region\">\n<div class=\"css-yam6t\">\n<div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">ne \u00f6\u011freneceksin<\/h4>\n<\/div>\n<ul>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-47\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya kampanyalar\u0131n\u0131n hangi platformlarda y\u00fcr\u00fct\u00fclece\u011fini ve reklamlar\u0131 neyin etkili k\u0131laca\u011f\u0131n\u0131 de\u011ferlendirme<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-48\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Sosyal medya reklamlar\u0131 i\u00e7in ilgi \u00e7ekici ve etkili g\u00f6rseller ve metinler nas\u0131l olu\u015fturulur?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-49\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Do\u011frudan Facebook&#8217;taki i\u015fletme sayfan\u0131zdan ve Instagram&#8217;daki i\u015fletme hesab\u0131n\u0131zdan bir reklam olu\u015fturun<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-50\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Yarat\u0131c\u0131 bir \u00f6zet yaz\u0131n ve sosyal medyada bir reklam olu\u015fturun<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">geli\u015ftirece\u011finiz beceriler<\/h4>\n<\/div>\n<div class=\"css-yk0mzy\"><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Sosyal Medya Pazarlamas\u0131<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlamas\u0131<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Marka Y\u00f6netimi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">marka y\u00f6netimi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: kampanya y\u00f6netimi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Kampanya y\u00f6netimi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Reklam y\u00f6netimi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Reklam y\u00f6netimi<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"cds-AccordionGroup-itemSpacing\" data-testid=\"accordion-item\">\n<div class=\"css-1pe5kh6\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-51\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.sdp_course_list_link\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"sdp_course_list_link\" data-track-href=\"https:\/\/www.coursera.org\/learn\/advertising-with-facebook?specialization=facebook-social-media-marketing\" href=\"https:\/\/www.coursera.org\/learn\/advertising-with-facebook?specialization=facebook-social-media-marketing\" to=\"https:\/\/www.coursera.org\/learn\/advertising-with-facebook?specialization=facebook-social-media-marketing\" class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 4: \u05e4\u05e8\u05e1\u05d5\u05dd \u05e2\u05dd Meta\" data-e2e=\"sdp-course-list-link\" &quot;Advertising with target=\"_blank\" rel=\"noopener\">Meta ile Yay\u0131nlama<\/a><\/h3>\n<div class=\"css-chglhw\"><span>Kurs 4<\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span>13 saat<\/span><\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span class=\"css-15ld0c5\">4,8<\/span><\/span><!-- --><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" class=\"css-1c6n8z3\" id=\"cds-react-aria-52\"><path d=\"M18.33 7.65a1 1 0 00-.85-.39h-4.93l-1.67-5.12a1 1 0 00-.49-.55.94.94 0 00-.72 0 1 1 0 00-.58.59L7.4 7.26H2.47a1 1 0 00-1 .91 1 1 0 00.35.77l4.23 3.22-1.59 5.12a1 1 0 00.64 1.18 1 1 0 00.84-.16L10 15.16l4.06 3.13a.93.93 0 00.59.21h.1a.942.942 0 00.63-.35.91.91 0 00.16-.88l-1.63-5.11L18.11 9a.93.93 0 00.22-1.35z\" fill=\"currentColor\"><\/path><\/svg> <span><span class=\" css-vac8rf\">( <span>2.444 de\u011ferlendirme<\/span> )<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><button data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"syllabus_course_expand\" class=\"cds-149 cds-button-disableElevation cds-button-ghost css-12xv2iu\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\" aria-label=\"\u05e4\u05e8\u05d8\u05d9 \u05d4\u05e7\u05d5\u05e8\u05e1 \u05e2\u05d1\u05d5\u05e8 \u05e4\u05e8\u05e1\u05d5\u05dd \u05e2\u05dd Meta\" type=\"button\"><span class=\"cds-button-label\"><span class=\"css-k26awr\">Kurs detaylar\u0131<\/span><span class=\"cds-button-endIcon\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"20\" viewbox=\"0 0 20 20\" width=\"20\" id=\"cds-react-aria-53\" class=\"css-19e2cig\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10 14.293L1.354 5.646l-.708.708L10 15.707l9.354-9.353-.707-.708L10 14.293z\" fill=\"currentColor\"><\/path><\/svg><\/span><\/span><\/button><\/div>\n<div class=\"cds-187 cds-189\" style=\"min-height:0px\">\n<div class=\"cds-190\">\n<div class=\"cds-191\">\n<div aria-labelledby=\"cds-react-aria-51-accordion-header\" id=\"cds-react-aria-51-accordion-panel\" role=\"region\">\n<div class=\"css-yam6t\">\n<div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">ne \u00f6\u011freneceksin<\/h4>\n<\/div>\n<ul>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-54\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Meta Reklam Y\u00f6neticisi&#8217;ndeki kampanya yap\u0131s\u0131<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-55\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Pazarlama hedeflerinizle e\u015fle\u015fen bir reklam olu\u015fturun ve bunu hedef kitlenize hedefleyin<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\"><svg aria-hidden=\"true\" fill=\"none\" focusable=\"false\" height=\"16\" viewbox=\"0 0 16 16\" width=\"16\" class=\"css-4v75v4\" id=\"cds-react-aria-56\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M15.74 3.672L6.225 14.168.323 8.736l1.354-1.472 4.419 4.068 8.163-9.004 1.482 1.344z\" fill=\"currentColor\"><\/path><\/svg><\/p>\n<div class=\"rc-CML unified-CML\" dir=\"auto\">\n<div data-testid=\"cml-viewer\" class=\"css-19c7lv1\">\n<p><span><span>Meta Reklam Y\u00f6neticisi&#8217;nde reklamlar\u0131n\u0131z i\u00e7in b\u00fct\u00e7e, konum ve plan belirleyin<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">geli\u015ftirece\u011finiz beceriler<\/h4>\n<\/div>\n<div class=\"css-yk0mzy\"><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Sosyal Medya Pazarlamas\u0131<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlamas\u0131<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: Pazarlama i\u00e7eri\u011fi geli\u015ftirme<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">Pazarlama i\u00e7eri\u011finin geli\u015ftirilmesi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: \u0130\u00e7erik Y\u00f6netimi<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">\u0130\u00e7erik y\u00f6netimi<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: \u0130\u00e7erik Geli\u015ftirme<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">\u0130\u00e7erik geli\u015ftirme<\/span><\/span><span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><\/p>\n<div data-testid=\"visually-hidden\" class=\"css-1whdyhf\">Kategori: \u0130\u00e7erik Pazarlama<\/div>\n<p><span class=\" css-o5tswl\" aria-hidden=\"true\">\u0130\u00e7erik pazarlamas\u0131<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"cds-AccordionGroup-itemSpacing\" data-testid=\"accordion-item\">\n<div class=\"css-1pe5kh6\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-57\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\"><a data-click-key=\"unified_description_page.consumer_professional_certificate_page.click.sdp_course_list_link\" data-click-value=\"{\" data-track=\"true\" data-track-app=\"unified_description_page\" data-track-page=\"consumer_professional_certificate_page\" data-track-action=\"click\" data-track-component=\"sdp_course_list_link\" data-track-href=\"https:\/\/www.coursera.org\/learn\/measure-and-optimize-social-media-marketing-campaigns?specialization=facebook-social-media-marketing\" href=\"https:\/\/www.coursera.org\/learn\/measure-and-optimize-social-media-marketing-campaigns?specialization=facebook-social-media-marketing\" to=\"https:\/\/www.coursera.org\/learn\/measure-and-optimize-social-media-marketing-campaigns?specialization=facebook-social-media-marketing\" class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 5: \u05de\u05d3\u05d9\u05d3\u05d4 \u05d5\u05d0\u05d5\u05e4\u05d8\u05d9\u05de\u05d9\u05d6\u05e6\u05d9\u05d4 \u05e9\u05dc \u05e7\u05de\u05e4\u05d9\u05d9\u05e0\u05d9\u05dd \u05e9\u05d9\u05d5\u05d5\u05e7\u05d9\u05d9\u05dd \u05d1\u05de\u05d3\u05d9\u05d4 \u05d4\u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" data-e2e=\"sdp-course-list-link\" &quot;Measure and Optimize Social Media Marketing target=\"_blank\" rel=\"noopener\">Sosyal medyada pazarlama kampanyalar\u0131n\u0131n \u00f6l\u00e7\u00fcm\u00fc ve optimizasyonu<\/a><\/h3>\n<div class=\"css-chglhw\"><span>Kurs 5<\/span> <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span> <span><span>10 saat<\/span><\/span> <span aria-hidden=\"true\" class=\"css-18yxyo &lt;wpml_invalid_tag original=\" pggxignsyxnzpsjjzhmtmte5ignkcy1uexbvz3jhcgh5lwjhc2ugy3nzltf4=\"\" ethjzwigy2rzlteymsigzgf0ys1lmmu9imhlcm8tdgl0bguipg=\"=\"\"><\/span> Meta Sosyal Medya Pazarlama Uzman\u0131 Sertifikas\u0131<\/h1>\n<p><span><strong><span>416.592 ki\u015fi<\/span><\/strong> zaten kay\u0131tl\u0131<\/span><br \/>\n 6 kurstan olu\u015fan bir seri<br \/>\n Ba\u015flang\u0131\u00e7 \u200b\u200bseviyesi<\/p>\n<p>Deneyim \u00f6nerilir<\/p>\n<p>Dereceye veya \u00f6nceki deneyime gerek yoktur. Sosyal a\u011flara ilgi ve temel internette gezinme becerilerinin yan\u0131 s\u0131ra bir Meta hesab\u0131 da gereklidir. Esnek program 5 ay, haftada 10 saat, kendi h\u0131z\u0131n\u0131zda \u00f6\u011frenin <\/p>\n<h2>ne \u00f6\u011freneceksin<\/h2>\n<ul>\n<li>\u00c7evrimi\u00e7i bir varl\u0131k olu\u015fturun, bir takip\u00e7i kitlesi olu\u015fturun ve sosyal medya hesaplar\u0131n\u0131z\u0131 y\u00f6netin<\/li>\n<li>Etkili sosyal medya g\u00f6nderileri geli\u015ftirin ve sosyal medyada g\u00fc\u00e7l\u00fc bir marka varl\u0131\u011f\u0131 yarat\u0131n<\/li>\n<li>Ticari sonu\u00e7lar \u00fcretecek Meta Reklam Y\u00f6neticisi&#8217;ni kullanarak Facebook ve Instagram&#8217;da reklam kampanyalar\u0131 olu\u015fturun<\/li>\n<li>G\u00f6nderilerinizin ve reklam kampanyalar\u0131n\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 de\u011ferlendirmeyi ve yorumlamay\u0131 \u00f6\u011frenin<\/li>\n<\/ul>\n<h2>Edinece\u011finiz beceriler<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=social%20media%20marketing\" target=\"_blank\" rel=\"noopener\">Sosyal a\u011flarda pazarlama<\/a><\/li>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=generative%20ai%20in%20social%20media%20marketing\" target=\"_blank\" rel=\"noopener\">Yapay zeka, sosyal medya pazarlamas\u0131nda bir jenerat\u00f6rd\u00fcr<\/a><\/li>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=brand%20management\" target=\"_blank\" rel=\"noopener\">marka y\u00f6netimi<\/a><\/li>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=content%20marketing\" target=\"_blank\" rel=\"noopener\">\u0130\u00e7erik pazarlamas\u0131<\/a><\/li>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=digital%20marketing\" target=\"_blank\" rel=\"noopener\">Dijital pazarlama<\/a><\/li>\n<li><a href=\"https:\/\/www.coursera.org\/courses?query=performance%20advertising\" target=\"_blank\" rel=\"noopener\">Performansa dayal\u0131 reklamc\u0131l\u0131k<\/a><\/li>\n<\/ul>\n<div class=\"cds-9 css-2l7onx cds-11 cds-grid-item cds-56 cds-78\">\n<h2 class=\"cds-119 cds-Typography-base css-bbd009 cds-121\">Sosyal medya pazarlamas\u0131nda kariyere haz\u0131rlan\u0131n<\/h2>\n<ul class=\"css-q8or2b\">\n<li>Meta&#8217;dan profesyonel e\u011fitim al\u0131n<\/li>\n<li>Portf\u00f6ye haz\u0131r projelerde yeteneklerinizi sergileyin<\/li>\n<li>Meta&#8217;dan i\u015fveren taraf\u0131ndan tan\u0131nan bir sertifika kazan\u0131n<\/li>\n<li>Aranan pozisyonlara ba\u015fvurun: sosyal medya y\u00f6neticisi, sosyal medya uzman\u0131, sosyal medya koordinat\u00f6r\u00fc<\/li>\n<\/ul>\n<\/div>\n<h2>Profesyonel sertifika &#8211; 6 kurstan olu\u015fan bir seri<\/h2>\n<p>Sosyal medya tutkunuzu kariyere d\u00f6n\u00fc\u015ft\u00fcrmek ister misiniz? Bu programda Facebook ve Instagram&#8217;da insanlar\u0131n takip etmek isteyece\u011fi bir sosyal medya varl\u0131\u011f\u0131n\u0131 nas\u0131l olu\u015fturaca\u011f\u0131n\u0131z\u0131 \u00f6\u011freneceksiniz! Sosyal medya pazarlama i\u015fleri, her b\u00fcy\u00fckl\u00fckteki organizasyonda en \u00e7ok aranan beceriler aras\u0131ndad\u0131r. \u0130ster dijital pazarlamada yeni olun ister i\u015finizde sosyal medyay\u0131 zaten denemi\u015f olun, do\u011fru yere geldiniz. Alt\u0131 dersten olu\u015fan bu program, Meta ve Aptly uzmanlar\u0131 taraf\u0131ndan tasarland\u0131 ve dijital pazarlamaya ve Facebook, Instagram, LinkedIn, YouTube, TikTok ve daha fazlas\u0131 gibi t\u00fcm \u00f6nemli sosyal medya platformlar\u0131na bir giri\u015f sa\u011flayacak. Kat\u0131l\u0131mc\u0131 bir sosyal topluluk olu\u015fturmak ve etkili sosyal medya reklamlar\u0131 y\u00fcr\u00fctmek i\u00e7in ihtiya\u00e7 duydu\u011funuz beceri ve ara\u00e7larla sizi haz\u0131rlayacakt\u0131r. Ek olarak, sosyal medya pazarlamas\u0131 i\u00e7in yapay zeka olu\u015fturucu ara\u00e7lar\u0131n\u0131 ve tekniklerini nas\u0131l kullanaca\u011f\u0131n\u0131z\u0131 \u00f6\u011frenme se\u00e7ene\u011fine de sahip olacaks\u0131n\u0131z.      <\/p>\n<p>Program\u0131 ba\u015far\u0131yla tamamlad\u0131ktan sonra \u015funlar\u0131 yapabileceksiniz:<\/p>\n<ul>\n<li>Hem Profesyonel Sertifika hem de Meta Dijital Pazarlama Sertifikas\u0131 alarak sosyal medya pazarlama ve Meta Reklam Y\u00f6neticisini kullanma becerilerinizi potansiyel i\u015fverenlere g\u00f6sterin.<\/li>\n<\/ul>\n<p>Profesyonel sertifika art\u0131k ACE\u00ae taraf\u0131ndan \u00f6nerilmektedir. Bunun hakk\u0131nda daha fazla bilgiyi <a href=\"https:\/\/www.acenet.edu\/Programs-Services\/Pages\/Credit-Transcripts\/Credit-Accepting-Institutions.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">buradan<\/a> edinebilirsiniz. <\/p>\n<p>Pratik bir \u00f6\u011frenme projesi<\/p>\n<p>Program boyunca yeni becerilerinizi pratik projelerle geli\u015ftirebileceksiniz. Projelerimiz sosyal medya pazarlama becerilerini pratik bir \u015fekilde uygulama f\u0131rsat\u0131 sunuyor: <\/p>\n<ul>\n<li>Facebook veya Instagram&#8217;da bir i\u015fletme sayfas\u0131 olu\u015fturma<\/li>\n<li>\u0130\u015fletmeniz i\u00e7in marka egzersizi yapmak<\/li>\n<li>Facebook ve Instagram&#8217;da g\u00f6nderi olu\u015fturma<\/li>\n<li>\u0130\u00e7erik plan\u0131 olu\u015fturma<\/li>\n<li>Sosyal medya reklam\u0131n\u0131z i\u00e7in yarat\u0131c\u0131 bir \u00f6zet olu\u015fturun<\/li>\n<li>Meta Reklam Y\u00f6neticisi&#8217;nde tam kapsaml\u0131 bir reklam kampanyas\u0131 olu\u015fturma<\/li>\n<li>Kampanyan\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 g\u00f6r\u00fcnt\u00fcleme<\/li>\n<\/ul>\n<p>S\u00fcrecin sonunda, i\u015fe al\u0131nman\u0131za yard\u0131mc\u0131 olmak i\u00e7in i\u015fe al\u0131m g\u00f6revlilerine, potansiyel i\u015fverenlere veya m\u00fc\u015fterilere sunabilece\u011finiz proje bazl\u0131 bir portf\u00f6ye sahip olacaks\u0131n\u0131z!<\/p>\n<p>Elbette! \u0130\u015fte i\u00e7eri\u011fin terc\u00fcme edilmi\u015f \u0130branice versiyonu: <\/p>\n<div class=\"css-m9zcdt\">\n<div class=\"css-fndret\">\n<div class=\"\" data-testid=\"accordion-item\">\n<div class=\"css-1pi3g2x\">\n<div class=\"cds-AccordionRoot-focusContainer\">\n<div class=\"cds-AccordionRoot-container cds-AccordionRoot-silent\" id=\"cds-react-aria-30\">\n<div class=\"css-3glzp7\">\n<div class=\"css-13tws8d\">\n<div class=\"css-aeoyfz\">\n<div>\n<h3 class=\"cds-119 cds-Typography-base css-h1jogs cds-121\">\n                      <a href=\"https:\/\/www.coursera.org\/learn\/social-media-marketing-introduction?specialization=facebook-social-media-marketing\" class=\"cds-119 cds-113 cds-115 css-1flg8ns cds-142\" aria-label=\"\u05e7\u05d5\u05e8\u05e1 1: \u05de\u05d1\u05d5\u05d0 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" data-e2e=\"sdp-course-list-link\" target=\"_blank\" rel=\"noopener\">Sosyal Medya Pazarlamas\u0131na Giri\u015f<\/a><br \/>\n                    <\/h3>\n<div class=\"css-chglhw\">\n                      <span>Kurs 1<\/span><br \/>\n <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span><br \/>\n <span><span>19 saat<\/span><\/span><br \/>\n <span aria-hidden=\"true\" class=\"css-18yxyo6\">\u2022<\/span><br \/>\n <span><span class=\"css-15ld0c5\">4,8<\/span> <span class=\" css-vac8rf\">( <span>13.760 puan<\/span> )<\/span><\/span>\n                    <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>              <button class=\"cds-149 cds-button-disableElevation cds-button-ghost css-12xv2iu\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\" aria-label=\"\u05e4\u05e8\u05d8\u05d9 \u05d4\u05e7\u05d5\u05e8\u05e1 \u05de\u05d1\u05d5\u05d0 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05de\u05d3\u05d9\u05d4 \u05d7\u05d1\u05e8\u05ea\u05d9\u05ea\" type=\"button\"><br \/>\n                <span class=\"cds-button-label\"><span class=\"css-k26awr\">Kurs detaylar\u0131<\/span><\/span><br \/>\n              <\/button>\n            <\/div>\n<div class=\"cds-187 cds-189\" style=\"min-height:0px\">\n<div class=\"cds-190\">\n<div class=\"cds-191\">\n<div aria-labelledby=\"cds-react-aria-30-accordion-header\" id=\"cds-react-aria-30-accordion-panel\" role=\"region\">\n<div class=\"css-yam6t\">\n<div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">ne \u00f6\u011freneceksin<\/h4>\n<\/p><\/div>\n<ul>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\">\n<p><span>Geleneksel, dijital ve sosyal medya pazarlama ortam\u0131n\u0131 anlay\u0131n<\/span><\/p>\n<\/p><\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\">\n<p><span>Ana sosyal medya platformlar\u0131n\u0131, nas\u0131l \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 ve pazarlamadaki rollerinin ne oldu\u011funu anlay\u0131n<\/span><\/p>\n<\/p><\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\">\n<p><span>Ak\u0131ll\u0131 hedefler olu\u015fturun, KPI&#8217;lar\u0131 belirleyin ve hedef kitleyi ve m\u00fc\u015fteri yolculu\u011funu tan\u0131mlay\u0131n<\/span><\/p>\n<\/p><\/div>\n<\/li>\n<li class=\"css-z4kl2t\">\n<div class=\"css-88ryvb\">\n<p><span>Do\u011fru sosyal medya platformlar\u0131n\u0131 se\u00e7in ve nas\u0131l sosyal medya politikas\u0131 olu\u015fturulaca\u011f\u0131n\u0131 \u00f6\u011frenin<\/span><\/p>\n<\/p><\/div>\n<\/li>\n<\/ul><\/div>\n<div class=\"css-15ko5n9\">\n<div class=\"css-1otrsh1\">\n<h4 class=\" css-6ecy9b\">kazanaca\u011f\u0131n\u0131z beceriler<\/h4>\n<\/p><\/div>\n<div class=\"css-yk0mzy\">\n                            <span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><span class=\" css-o5tswl\" aria-hidden=\"true\">ileti\u015fim<\/span><\/span><br \/>\n <span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><span class=\" css-o5tswl\" aria-hidden=\"true\">Sosyal medya pazarlamas\u0131<\/span><\/span><br \/>\n <span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><span class=\" css-o5tswl\" aria-hidden=\"true\">Metada reklam<\/span><\/span><br \/>\n <span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><span class=\" css-o5tswl\" aria-hidden=\"true\">Pazarlama stratejisi<\/span><\/span><br \/>\n <span class=\"cds-tag-category cds-tag-primary cds-tag-default css-o4odzz\" data-testid=\"tag-root\"><span class=\" css-o5tswl\" aria-hidden=\"true\">Reklam y\u00f6netimi<\/span><\/span>\n                          <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>              <!-- Continue translating the rest of the courses similarly. -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>Gerekirse di\u011fer dersleri de terc\u00fcme etmekten mutluluk duyar\u0131m!<\/p>\n<p>Coursera web sitesinde Meta ile yap\u0131lan ortakl\u0131k hakk\u0131nda bilgi yer al\u0131yor:<\/p>\n<p>Meta, insanlar\u0131n arkada\u015flar\u0131yla ve aileleriyle ba\u011flant\u0131 kurmas\u0131na, topluluklar bulmas\u0131na ve i\u015flerini b\u00fcy\u00fctmesine yard\u0131mc\u0131 olan teknolojiler sunuyor. Meta&#8217;n\u0131n profesyonel sertifikalar\u0131, e\u011fitim, ge\u00e7mi\u015f veya deneyim ne olursa olsun herkesin kaliteli beceriler \u00f6\u011frenebilmesi ve h\u0131zl\u0131 b\u00fcy\u00fcyen bir kariyerde ilerleyebilmesi i\u00e7in f\u0131rsatlar yarat\u0131r; b\u00f6ylece ba\u015flamak i\u00e7in bir diplomaya veya \u00f6nceki deneyime ihtiya\u00e7 duymazs\u0131n\u0131z. Ayr\u0131ca Meta, insanlara, markalara, i\u015fletmelere ve profesyonellere sundu\u011fu f\u0131rsatlar ve d\u00fcnyam\u0131z i\u00e7in bug\u00fcn ve gelecekte ne anlama geldi\u011fi konusunda rehberlik etmek amac\u0131yla Metaverse hakk\u0131nda e\u011fitim kurslar\u0131 sunmaktad\u0131r.  <\/p>\n<p>Daha fazla bilgi i\u00e7in <a href=\"https:\/\/www.coursera.org\/partners\/meta\" target=\"_blank\" rel=\"noopener\">Coursra&#8217;da<\/a> Meta hakk\u0131nda bilgi edinebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta&#8217;dan sosyal medya pazarlamas\u0131nda profesyonel sertifika 416.592 y\u00fcz ki\u015fi zaten kay\u0131tl\u01316 kurstan olu\u015fan bir seri Ba\u015flang\u0131\u00e7 \u200b\u200bseviyesi Deneyim \u00f6nerilir kapal\u0131 Deneyim \u00f6nerilir Ba\u015flang\u0131\u00e7 \u200b\u200bseviyesi Dereceye veya \u00f6nceden deneyime gerek yoktur. Sosyal medyaya ilgi ve temel internette gezinme becerilerinin yan\u0131 s\u0131ra bir Meta hesab\u0131 da gereklidir. Tamam Esnek program 5 ay, haftada 10 saat Kendi h\u0131z\u0131n\u0131zda [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"course-author":[],"course-level":[],"course-type":[],"product_brand":[],"product_cat":[13981],"product_tag":[16338],"class_list":{"0":"post-279434","1":"product","2":"type-product","3":"status-publish","5":"product_cat-coursera-tr","6":"product_tag-kurslar","7":"pa_kind-mesleki-sertifika","8":"pa_level-baslangic","10":"first","11":"instock","12":"product-type-external"},"acf":[],"_links":{"self":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product\/279434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":0,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product\/279434\/revisions"}],"wp:attachment":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/media?parent=279434"}],"wp:term":[{"taxonomy":"course-author","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/course-author?post=279434"},{"taxonomy":"course-level","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/course-level?post=279434"},{"taxonomy":"course-type","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/course-type?post=279434"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product_brand?post=279434"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product_cat?post=279434"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/product_tag?post=279434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}