{"id":287630,"date":"2024-12-24T17:22:49","date_gmt":"2024-12-24T17:22:49","guid":{"rendered":"https:\/\/gfssite.local\/tidioda-pazarlama-kampanyalari-nasil-yonetilir\/"},"modified":"2024-12-24T17:22:49","modified_gmt":"2024-12-24T17:22:49","slug":"tidioda-pazarlama-kampanyalari-nasil-yonetilir","status":"publish","type":"post","link":"https:\/\/globalfinanceschool.com\/tr\/tidioda-pazarlama-kampanyalari-nasil-yonetilir\/","title":{"rendered":"Tidio&#8217;da pazarlama kampanyalar\u0131 nas\u0131l y\u00f6netilir?"},"content":{"rendered":"<div class=\"article-body\">\n<p>Tidio, \u00f6rne\u011fin pazarlama amac\u0131yla e-posta kampanyalar\u0131 olu\u015fturmak ve planlamak i\u00e7in bir ara\u00e7 sunar. Kampanya olu\u015fturucuyla, Tidio ki\u015filerinize zengin i\u00e7erikli e-postalar g\u00f6nderebilir ve kampanya bittikten sonra sonu\u00e7lar\u0131 kontrol edebilirsiniz.<\/p>\n<\/p>\n<\/p>\n<h2 id=\"h_01HFERWBPS305WAMVYMXEWR1KE\">Kampanyalar b\u00f6l\u00fcm\u00fc<\/h2>\n<\/p>\n<p><strong>Kampanyalar<\/strong> b\u00f6l\u00fcm\u00fcne Tidio kontrol panelinizin sol taraf\u0131ndaki ana men\u00fcden ula\u015fabilirsiniz. \u0130\u00e7eride \u00fc\u00e7 ana sekme g\u00f6receksiniz: <strong>\u015fablonlar<\/strong> , <strong>otomasyonlar<\/strong> ve <strong>kampanyalar\u0131m<\/strong> . Ayr\u0131ca ek k\u0131sayollar da g\u00f6receksiniz: uygun ayarlara h\u0131zl\u0131 bir \u015fekilde ula\u015fman\u0131za yard\u0131mc\u0131 olacak <strong>ki\u015fi y\u00f6netimi<\/strong> ve <strong>alan ad\u0131 ayarlar\u0131<\/strong> .  <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.23.13.png\" title=\"\"><\/p>\n<\/p>\n<p>Tidio&#8217;daki e-posta kampanyalar\u0131n\u0131z\u0131n mevcut t\u00fcm y\u00f6nlerini y\u00f6netmek i\u00e7in sekmeler aras\u0131nda gezinebilirsiniz.<\/p>\n<\/p>\n<h3 id=\"h_01HFES1D6FA3AXJXRN6HRMJKKC\">\u015fablonlar<\/h3>\n<p>Bu sekmede kampanyalar i\u00e7in mevcut t\u00fcm <strong>\u015fablonlar\u0131<\/strong> genel hedeflere g\u00f6re d\u00fczenlenmi\u015f olarak g\u00f6rebilirsiniz: sat\u0131\u015flar\u0131 art\u0131rmak, indirimler, tatiller vb. Ayr\u0131ca, olu\u015fturdu\u011funuz \u00f6zel \u015fablonlar\u0131n bir listesini de g\u00f6receksiniz ve birka\u00e7\u0131n\u0131 d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fcn\u00fczde bunlar orada g\u00f6r\u00fcnecek. <\/p>\n<p>Sa\u011f \u00fcst k\u0131s\u0131mdan s\u0131f\u0131rdan yeni kampanyalar (veya kampanya \u015fablonlar\u0131) da olu\u015fturabilirsiniz.<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058608_385_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.24.22.png\" title=\"\"><\/p>\n<h3 id=\"h_01HFEWE606QTHG0WA86HMB8HFG\"> <\/h3>\n<p>Her liste \u00fczerine t\u0131klanarak <strong>geni\u015fletilebilir<\/strong> ve mevcut \u015fablonlar g\u00f6sterilecektir:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058609_557_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.26.00.png\" title=\"\"><\/p>\n<\/p>\n<p>\u00dcst k\u0131s\u0131mda, ekran\u0131 de\u011fi\u015ftirmek i\u00e7in belirli <strong>filtreleri<\/strong> kullanabilirsiniz; \u00f6rne\u011fin, yaln\u0131zca belirli bir sekt\u00f6re ait \u015fablonlar\u0131 g\u00f6rmek istiyorsan\u0131z:<\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058609_958_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2023-11-17, 15.36.14.png\" title=\"\"><\/p>\n<\/p>\n<p>Bir \u015fablona t\u0131klayarak onu <strong>se\u00e7ebilir<\/strong> ve kampanya d\u00fczenleyicisine girebilirsiniz; bu, kampanyan\u0131z\u0131n g\u00f6nderilmeye haz\u0131r olmas\u0131 i\u00e7in t\u00fcm i\u00e7eri\u011fi de\u011fi\u015ftirmenize olanak tan\u0131r. Ayr\u0131ca \u015fablonun nas\u0131l g\u00f6r\u00fcnd\u00fc\u011f\u00fcne h\u0131zl\u0131ca g\u00f6z atmak i\u00e7in <strong>\u00f6nizlemeye<\/strong> de basabilirsiniz. <\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058609_252_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.27.12.png\" title=\"\"><\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-left\">  D\u00fczenleme i\u015flemi s\u0131ras\u0131nda de\u011fi\u015fikliklerinizi daha sonra kullanmak \u00fczere yeni bir \u00f6zel \u015fablon olarak kaydedebilirsiniz. Bunu sa\u011f \u00fcst k\u00f6\u015fedeki &#8220;Di\u011fer&#8221; d\u00fc\u011fmesinin alt\u0131nda g\u00f6rebilirsiniz: <\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058610_785_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 16.00.28.png\" title=\"\"><\/p>\n<\/p>\n<h3 id=\"h_01HFES1AN0KBCP3TA01ZE00DKG\">otomasyonlar<\/h3>\n<p>Bu sekmede e-posta i\u00e7in kullan\u0131labilen otomasyonlar\u0131 g\u00f6receksiniz. Normalde yaln\u0131zca Tidio ki\u015fi listenize eklenen her yeni aboneyi otomatik olarak kar\u015f\u0131layan <strong>Yeni Aboneye Ho\u015f Geldiniz<\/strong> ak\u0131\u015f\u0131n\u0131 g\u00f6r\u00fcrs\u00fcn\u00fcz. ayr\u0131ca al\u0131\u015fveri\u015f sepetinde bir \u015fey b\u0131rakan ve sat\u0131n alma i\u015flemi yapmayan m\u00fc\u015fterilere bir e-posta g\u00f6nderen <strong>Sepet Hat\u0131rlat\u0131c\u0131s\u0131 S\u00fcresiz al\u0131\u015fveri\u015f&#8217;e<\/strong> de bak\u0131n.  <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058610_353_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.32.43.png\" title=\"\"><\/p>\n<\/p>\n<h3 id=\"h_01HFES18T0XFQ4GN1BY39JN0NQ\">Kampanyalar\u0131m<\/h3>\n<p>Bu sekmede, hem normal (manuel olarak y\u00f6netilen) hem de otomatik olarak ekledi\u011finiz t\u00fcm kampanyalar\u0131 bulacaks\u0131n\u0131z. Buradan kampanyan\u0131n ad\u0131n\u0131, durumunu, sonu\u00e7lar\u0131n\u0131 (al\u0131c\u0131lar, ba\u015far\u0131 oran\u0131 ve daha fazlas\u0131) kontrol edebilir, ayr\u0131ca kampanyalar\u0131 d\u00fczenleyebilir, g\u00f6r\u00fcnt\u00fcleyebilir, silebilir veya \u00e7o\u011faltabilirsiniz. Ayr\u0131ca yaln\u0131zca belirli bir kampanya t\u00fcr\u00fcn\u00fc g\u00f6r\u00fcnt\u00fcleme veya kampanyalar\u0131 durumlar\u0131na g\u00f6re (\u00f6rne\u011fin: g\u00f6nderildi, planland\u0131, taslak vb.) s\u0131ralama se\u00e7ene\u011finiz de vard\u0131r.  <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058610_394_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.35.37.png\" title=\"\"><\/p>\n<\/p>\n<h2 id=\"h_01HFERWER376XVM3JT5XSA8KDV\">Yeni bir kampanya olu\u015fturma ve g\u00f6nderme<\/h2>\n<\/p>\n<p>Yeni bir kampanya olu\u015fturmaya ba\u015flamak i\u00e7in \u015fablonlardan birini se\u00e7meniz (yukar\u0131da a\u00e7\u0131klad\u0131\u011f\u0131m\u0131z gibi <strong>\u015fablonlar<\/strong> sekmesinde g\u00f6r\u00fcnen) veya sa\u011f \u00fcstteki <strong>Yeni kampanya olu\u015ftur<\/strong> d\u00fc\u011fmesini kullanman\u0131z (hem <strong>\u015fablonlar<\/strong> sekmesinde hem de <strong>My kampanyalar<\/strong> sekmesi).<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058610_129_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 16.02.02.png\" title=\"\"><\/p>\n<\/p>\n<p>Bunu yapt\u0131\u011f\u0131n\u0131z anda iki a\u015famadan olu\u015fan kampanya olu\u015fturma arac\u0131na aktar\u0131lacaks\u0131n\u0131z: <strong>i\u00e7erik<\/strong> ve <strong>ayarlar\u0131<\/strong> d\u00fczenleme.<\/p>\n<\/p>\n<h3 id=\"h_01HFES1265VEBBXDD51JKM5YRE\">\u0130\u00e7erik d\u00fczenleme<\/h3>\n<p>\u0130lk ad\u0131m, kampanyan\u0131z\u0131n i\u00e7eri\u011fini olu\u015fturabilece\u011finiz yerdir. \u00d6nceden haz\u0131rlanm\u0131\u015f bir \u015fablon kullan\u0131rsan\u0131z, ihtiya\u00e7lar\u0131n\u0131za uygun de\u011fi\u015fiklikler i\u00e7in zaten her \u015feyin haz\u0131r oldu\u011funu g\u00f6receksiniz; S\u0131f\u0131rdan yeni bir kampanya (veya \u00f6zel \u015fablon) olu\u015fturuyorsan\u0131z bo\u015f bir tuvalle ba\u015flay\u0131n. <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058611_471_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.42.45.png\" title=\"\"><\/p>\n<\/p>\n<p>Kampanya d\u00fczenleyicisi, e-postan\u0131n genel yap\u0131s\u0131na ve ayr\u0131ca her bir \u00f6\u011fenin ayr\u0131nt\u0131lar\u0131na karar vermenize olanak tan\u0131yan g\u00fc\u00e7l\u00fc bir ara\u00e7t\u0131r. Resimler, metin, etkile\u015fimli d\u00fc\u011fmeler ve hatta HTML kodu dahil olmak \u00fczere farkl\u0131 bloklar eklenebilir ve \u00f6zelle\u015ftirilebilir. <\/p>\n<p>D\u00fczenleyici, belirli \u00f6\u011felerin hem masa\u00fcst\u00fc hem de mobil cihazlarda nas\u0131l g\u00f6r\u00fcnt\u00fclenece\u011fine karar vermenizi sa\u011flar; b\u00f6ylece kampanyan\u0131z\u0131n t\u00fcm al\u0131c\u0131lar i\u00e7in en iyi \u015fekilde g\u00f6r\u00fcnd\u00fc\u011f\u00fcnden emin olabilirsiniz. Ayr\u0131ca kampanyan\u0131z\u0131 istedi\u011finiz zaman g\u00f6r\u00fcnt\u00fcleyebilirsiniz. <\/p>\n<\/p>\n<h3 id=\"h_01HFES14GSAC8NKMXRJ4Q5BJ55\">tan\u0131mlar<\/h3>\n<p>\u0130kinci ad\u0131mda kampanyan\u0131z\u0131n <strong>ad\u0131n\u0131<\/strong> (kampanyalar\u0131n\u0131z b\u00f6l\u00fcm\u00fcnde bu \u015fekilde g\u00f6r\u00fcnecek), e-postan\u0131n <strong>konusunu<\/strong> (al\u0131c\u0131lar\u0131n\u0131z\u0131n g\u00f6recekleri) ve <strong>hedef kitlesini<\/strong> se\u00e7eceksiniz. Son olarak da bir se\u00e7enek g\u00f6receksiniz. <strong>\u00f6zeti<\/strong> inceledikten sonra kampanyan\u0131z\u0131 <strong>planlamak veya hemen g\u00f6ndermek i\u00e7in<\/strong> . <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058611_461_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.43.37.png\" title=\"\"><\/p>\n<\/p>\n<p>Ayr\u0131ca se\u00e7ili ge\u00e7erli <strong>g\u00f6nderen adresini<\/strong> de g\u00f6rebilir, b\u00f6ylece adresin tercihlerinize g\u00f6re g\u00f6r\u00fcnt\u00fclendi\u011finden emin olabilirsiniz.<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-left\">E-postan\u0131n i\u00e7eri\u011finin yan\u0131 s\u0131ra <strong>hedef kitle<\/strong> de tan\u0131mlanmas\u0131 gereken en \u00f6nemli unsurdur. Burada kampanyan\u0131z i\u00e7in hedeflenen al\u0131c\u0131lar\u0131 se\u00e7eceksiniz (\u00f6rne\u011fin: <strong>t\u00fcm kullan\u0131c\u0131lar<\/strong> veya <strong>aboneler<\/strong> ), hatta <strong>i\u00e7e aktarabilirsiniz<\/strong> . bir dosyadaki ki\u015filer:  <\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058611_766_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 15.59.27.png\" title=\"\"><\/p>\n<\/p>\n<p>Mevcut \u00e7e\u015fitli <strong>filtrelerle<\/strong> s\u0131n\u0131rlar\u0131 belirleyin (\u00f6rne\u011fin: \u00fclke, eklenme tarihi vb.):  <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058611_720_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 15.59.34.png\" title=\"\"><\/p>\n<\/p>\n<p>Ayr\u0131ca bunlar\u0131 bir <strong>.csv<\/strong> dosyas\u0131yla kolayca i\u00e7e aktarabilirsiniz:  <\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058612_681_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"\" title=\"\"><\/p>\n<\/p>\n<h3 id=\"h_01HFES0ZMKXVWPH754HVDPTRZF\">Kampanyan\u0131z g\u00f6nderiliyor<\/h3>\n<p>Son ad\u0131m, kampanyay\u0131 hemen g\u00f6ndermek veya daha sonraki bir tarih i\u00e7in planlamakt\u0131r:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058612_255_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 15.59.54.png\" title=\"\"><\/p>\n<p class=\"wysiwyg-text-align-center\">\n<p class=\"wysiwyg-text-align-left\"><strong>Belirli bir saati se\u00e7<\/strong> se\u00e7ene\u011fini se\u00e7tikten sonra gelecekteki bir tarih ve saati belirtebilirsiniz. Bu makalede kampanyalar\u0131n zamanlamas\u0131 hakk\u0131nda daha fazla ayr\u0131nt\u0131 g\u00f6rebilirsiniz.   <\/p>\n<p class=\"wysiwyg-text-align-left\">\n<p class=\"wysiwyg-text-align-left\">Son olarak t\u00fcm se\u00e7imlerinizi onaylayabilirsiniz. Kampanyalar\u0131 hemen yay\u0131nlamak veya \u00f6nceden uygunluk kontrol\u00fc g\u00f6ndermek aras\u0131nda se\u00e7im yapabilirsiniz. <strong>Test g\u00f6nderme<\/strong> se\u00e7ene\u011fini kulland\u0131\u011f\u0131n\u0131zda mevcut kampanyan\u0131z yaln\u0131zca tek bir al\u0131c\u0131ya, yani kendinize g\u00f6nderilecektir. Kampanya Tidio&#8217;ya giri\u015f yaparken kulland\u0131\u011f\u0131n\u0131z e-posta adresine g\u00f6nderilecektir.   <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058612_848_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 16.00.03.png\" title=\"\"><\/p>\n<\/p>\n<p>\u0130\u015flemi tamamlay\u0131p kampanyan\u0131z\u0131 g\u00f6ndermek i\u00e7in <strong>devam<\/strong> butonuna t\u0131klay\u0131n; \u00d6ncelikle anti-spam kontrol\u00fcnden ge\u00e7meniz gerekiyor.<\/p>\n<h2 id=\"h_01HFEWE607J7X89Y9CD1KS0YF0\"> <\/h2>\n<h2 id=\"h_01HFERXWTKCCMTT9X21C64Q5BC\">Kendi e-posta \u015fablonlar\u0131n\u0131z\u0131 olu\u015fturun<\/h2>\n<\/p>\n<p>Mevcut \u015fablonlar\u0131 kullanman\u0131n ve s\u0131f\u0131rdan yeni kampanyalar olu\u015fturman\u0131n yan\u0131 s\u0131ra kendi \u015fablonlar\u0131n\u0131z\u0131 da olu\u015fturabilirsiniz. Bu \u015fekilde daha sonra pratik bir ba\u015flang\u0131\u00e7 \u200b\u200bnoktas\u0131 olarak olu\u015fturulacak yeniden kullan\u0131labilir kampanyalar tasarlayabilirsiniz. <\/p>\n<p>Yeni bir \u015fablon \u00fczerinde \u00e7al\u0131\u015fmaya ba\u015flamak i\u00e7in <strong>\u015fablonlar<\/strong> sekmesinin sa\u011f \u00fcst taraf\u0131ndaki <strong>\u00d6zel \u015fablon ekle<\/strong> d\u00fc\u011fmesine t\u0131klay\u0131n:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058610_129_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"tidio&#039;da e-posta pazarlamas\u0131 2024-04-04, 16.02.02.png\" title=\"\"><\/p>\n<\/p>\n<p>D\u00fc\u011fmeye t\u0131klar t\u0131klamaz, kampanya olu\u015fturucuya gideceksiniz; bu ara\u00e7, genel olarak kampanyalar\u0131 d\u00fczenlemek veya olu\u015fturmak i\u00e7in kullan\u0131lan, daha \u00f6nce oldu\u011fu gibi ayn\u0131 ara\u00e7t\u0131r:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058612_119_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.42.18.png\" title=\"\"><\/p>\n<\/p>\n<p>\u015eablonunuzu olu\u015fturmay\u0131 ve kaydetmeyi tamamlad\u0131\u011f\u0131n\u0131zda, <strong>\u00d6zel \u015eablonlar<\/strong> listesi alt\u0131ndaki <strong>\u015eablonlar<\/strong> sekmesinde mevcut olacakt\u0131r; burada onu hemen kullanabilir veya i\u00e7eri\u011fini ve ad\u0131n\u0131 de\u011fi\u015ftirebilir, \u015fablonu \u00e7o\u011faltabilir veya silebilirsiniz:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058613_643_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.46.00.png\" title=\"\"><\/p>\n<\/p>\n<h2 id=\"h_01HFERXZ9Y3P99R4K32YZXCCY6\">Ak\u0131\u015f d\u00fczenleyiciyle otomatik e-posta ak\u0131\u015flar\u0131n\u0131 ayarlay\u0131n<\/h2>\n<\/p>\n<p>Kampanya olu\u015fturucuyu do\u011frudan kampanyalar\u0131n\u0131z i\u00e7in kullanman\u0131n yan\u0131 s\u0131ra, <strong>ak\u0131\u015f d\u00fczenleyiciden<\/strong> de yararlanabilirsiniz (Tidio kontrol panelinizin <strong>ak\u0131\u015flar<\/strong> b\u00f6l\u00fcm\u00fcnde). \u00d6zel otomatik kampanya ak\u0131\u015flar\u0131 olu\u015fturman\u0131za ve bunlar\u0131 buradan y\u00f6netmenize de olanak tan\u0131r. <\/p>\n<p><p><strong>E-posta g\u00f6nderme<\/strong> eylemini istedi\u011finiz herhangi bir ak\u0131\u015fa ekleyebilir ve mevcut herhangi bir kampanyay\u0131 se\u00e7menize, hatta do\u011frudan ak\u0131\u015f d\u00fczenleyiciden yeni kampanyalar olu\u015fturman\u0131za olanak tan\u0131yan <strong>zengin i\u00e7erik<\/strong> se\u00e7ene\u011fini se\u00e7ebilirsiniz:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058613_631_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2023-11-17, 18.15.19.png\" title=\"\"><\/p>\n<\/p>\n<p><strong>E-posta G\u00f6nder<\/strong> eylemi, mevcut \u015fablonlar aras\u0131nda kolayca <strong>gezinmenize<\/strong> , s\u0131f\u0131rdan <strong>yeni kampanyalar eklemenize<\/strong> veya se\u00e7ili mevcut kampanyay\u0131 <strong>de\u011fi\u015ftirmenize<\/strong> olanak tan\u0131r.<\/p>\n<\/p>\n<p>Bu se\u00e7eneklerden birini her se\u00e7ti\u011finizde, ak\u0131\u015f\u0131n\u0131z\u0131 olu\u015fturma s\u00fcrecini durdurmadan gerekeni yapmak i\u00e7in kampanya arac\u0131na y\u00f6nlendirileceksiniz. \u0130\u015finiz bitti\u011finde ak\u0131\u015f\u0131 tamamlamak i\u00e7in ak\u0131\u015f d\u00fczenleyicisine geri y\u00f6nlendirileceksiniz. <\/p>\n<p>Bu ama\u00e7la se\u00e7ti\u011finiz kampanyaya t\u00fcm detaylar\u0131yla birlikte bak\u0131n; Ayr\u0131ca kampanyay\u0131 g\u00f6r\u00fcnt\u00fcleyebilir, d\u00fczenleyebilir veya farkl\u0131 bir bi\u00e7imle de\u011fi\u015ftirebilirsiniz:<\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058613_157_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2023-11-17, 18.26.04.png\" title=\"\"><\/p>\n<\/p>\n<p><strong>Kampanyalar\u0131m<\/strong> sekmesine d\u00f6nd\u00fc\u011f\u00fcn\u00fczde, ekledi\u011finiz di\u011fer kampanyalar gibi otomatik ak\u0131\u015f\u0131n da listede yer ald\u0131\u011f\u0131n\u0131 g\u00f6receksiniz. Size kolayl\u0131k sa\u011flamak i\u00e7in ak\u0131\u015f\u0131n ad\u0131n\u0131n yan\u0131 s\u0131ra ak\u0131\u015f\u0131 bir kez daha d\u00fczenleme se\u00e7ene\u011fi de eklenmi\u015ftir. <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058613_600_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.48.53.png\" title=\"\"><\/p>\n<\/p>\n<h2 id=\"h_01HFERY2R8D2T99SDB94KN350K\">Kampanyan\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 kontrol etme<\/h2>\n<\/p>\n<p>Herhangi bir kampanyan\u0131n en \u00f6nemli y\u00f6nlerinden biri performans\u0131n\u0131 g\u00f6rebilme yetene\u011fidir. <strong>Kampanyalar\u0131m<\/strong> sekmesinde \u015funu yapabilirsiniz: her kampanyan\u0131n hedeflenen al\u0131c\u0131 say\u0131s\u0131 veya ba\u015far\u0131 oran\u0131 gibi <strong>durumunu<\/strong> ve <strong>istatistiklerini<\/strong> kontrol edin. Do\u011fal olarak bu veriler yaln\u0131zca daha \u00f6nce g\u00f6nderilmi\u015f olan kampanyalar i\u00e7in m\u00fcmk\u00fcnd\u00fcr.  <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058614_646_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2023-11-17, 18.36.59.png\" title=\"\"><\/p>\n<p class=\"wysiwyg-text-align-left\">\n<p class=\"wysiwyg-text-align-left\">S\u00fctunlardaki ham verileri g\u00f6rmenin yan\u0131 s\u0131ra, e-postay\u0131 a\u00e7an veya aboneli\u011fi iptal edilen belirli al\u0131c\u0131lar\u0131n listesi gibi daha ayr\u0131nt\u0131l\u0131 bilgilere eri\u015fmek i\u00e7in <strong>g\u00f6r\u00fcn\u00fcr olan herhangi bir numaraya da t\u0131klayabilirsiniz<\/strong> . Bu \u015fekilde ek de\u011fer elde edebilirsiniz. kampanyan\u0131n sonu\u00e7lar\u0131na g\u00f6re. <\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<p class=\"wysiw\u05d9\u05d2-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058614_317_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2023-11-17, 19.01.14.png\" title=\"\"><\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-center\">\n<p class=\"wysiw\u05d9\u05d2-text-align-left\"><strong>B\u00f6l\u00fcm Olu\u015ftur<\/strong> se\u00e7ene\u011fi, se\u00e7ilen al\u0131c\u0131 listesini ki\u015fi listenizde ayr\u0131 bir b\u00f6l\u00fcm olarak kaydetmenize olanak tan\u0131d\u0131\u011f\u0131ndan \u00f6zellikle yararl\u0131 olabilir. Segment olu\u015fturmak, belirli bir al\u0131c\u0131 grubunu h\u0131zl\u0131 bir \u015fekilde se\u00e7menize ve gelecekteki kampanyalar\u0131 daha iyi tasarlaman\u0131za, b\u00f6ylece kullan\u0131c\u0131 etkile\u015fimini ve sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131rman\u0131za olanak tan\u0131r. Burada segmentler hakk\u0131nda daha fazla bilgi edinebilir (ve genel olarak ki\u015fi listesini kullanabilirsiniz).  <\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">A\u015fa\u011f\u0131da mevcut kampanya <strong>istatistiklerinin<\/strong> listesine bak\u0131n:<\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"h_01HFF6ABC32XM1Y858PZMCJ7XB\" class=\"wysiwyg-text-align-left\">durum<\/h4>\n<p class=\"wysiwyg-text-align-left\">Durum, kampanyan\u0131z\u0131n mevcut durumunu a\u00e7\u0131klar. Halihaz\u0131rda g\u00f6nderilmi\u015f veya planlanm\u0131\u015f olabilir, ancak \u015fu anda g\u00f6nderilmi\u015f veya do\u011frulanma s\u00fcrecinde de olabilir. Kampanya hen\u00fcz taslak halinde ise istatistiklere de yans\u0131yacakt\u0131r. Herhangi bir hata olu\u015ftuysa veya kampanya herhangi bir nedenle sistem taraf\u0131ndan reddedildiyse durum da bunu yans\u0131tacakt\u0131r.   <\/p>\n<p class=\"wysiwyg-text-align-left\">\n<h4 id=\"h_01HFF6AH7VA1QBCQ24B0XJMZ72\" class=\"wysiwyg-text-align-left\">Sat\u0131\u015f asistan\u0131<\/h4>\n<p class=\"wysiwyg-text-align-left\">Tidio hesab\u0131n\u0131z Shopify ile entegreyse bu s\u00fctun, kampanyalar\u0131n\u0131zla ili\u015fkili sat\u0131\u015f say\u0131s\u0131n\u0131 g\u00f6sterir. Tidio&#8217;da d\u00f6n\u00fc\u015f\u00fcmleri hesaplama hakk\u0131nda daha fazla bilgi edinmek isterseniz l\u00fctfen bu makaleye g\u00f6z at\u0131n. <\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"h_01HFF6AM4XB83X05CKAF5Q6VEE\" class=\"wysiwyg-text-align-left\">Al\u0131c\u0131lar<\/h4>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">Kendilerine hedeflenen kampanyan\u0131n toplam al\u0131c\u0131 say\u0131s\u0131. Bu, bu kampanya i\u00e7in se\u00e7ti\u011finiz hedef kitledir. <\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"01HFF6ARE76V51JEB1FWKEF4YK\" class=\"wysiwyg-text-align-left\">g\u00f6nderildi<\/h4>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">Ba\u015far\u0131yla g\u00f6nderilen e-postalar\u0131n say\u0131s\u0131 ve y\u00fczdesi.<\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"01HFF6B272ANZZEE32VCJE0JSY\" class=\"wysiwyg-text-align-left\">a\u00e7\u0131ld\u0131<\/h4>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">Al\u0131c\u0131lar taraf\u0131ndan a\u00e7\u0131lan e-postalar\u0131n say\u0131s\u0131 ve y\u00fczdesi.<\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"01HFF6B72SRE8FB88P7JYVJ62J\" class=\"wysiw\u05d9\u05d2-text-align-left\">bas\u0131ld\u0131<\/h4>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">Al\u0131c\u0131n\u0131n kampanya i\u00e7indeki bir ba\u011flant\u0131ya veya d\u00fc\u011fmeye t\u0131klad\u0131\u011f\u0131 e-postalar\u0131n say\u0131s\u0131 ve y\u00fczdesi.<\/p>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">\n<h4 id=\"01HFF6BDDRYK9S1SXR02STDN4Z\" class=\"wysiwyg-text-align-left\">Aboneli\u011fi iptal ettim<\/h4>\n<p class=\"wysiw\u05d9\u05d2-text-align-left\">Belirli bir kampanyadaki aboneliklerini iptal eden abonelerin say\u0131s\u0131 ve y\u00fczdesi.<\/p>\n<\/p>\n<h2 id=\"h_01HFERY57E9GVNK7FFQ751FK6G\">Alan\u0131n\u0131z\u0131 kampanyalar i\u00e7in ayarlama<\/h2>\n<\/p>\n<p>Kampanyalar i\u00e7in se\u00e7ti\u011finiz takma ad\u0131 kullanman\u0131n yan\u0131 s\u0131ra (@tidiomailing.com etki alan\u0131yla), <strong>kendi alan adlar\u0131n\u0131z\u0131 da kullanabilirsiniz<\/strong> . Bu \u00f6zellik, e-postan\u0131z\u0131n genel olarak daha profesyonel g\u00f6r\u00fcnmesine yard\u0131mc\u0131 olabilir, ancak ayn\u0131 zamanda m\u00fc\u015fterilerinize ve abonelerinize e-postalar\u0131n ula\u015fmas\u0131nda s\u0131k kar\u015f\u0131la\u015f\u0131lan sorunlar\u0131 da \u00f6nleyebilir. <\/p>\n<p>Alan adlar\u0131n\u0131z\u0131 <strong>ayarlardan<\/strong> belirleyebilirsiniz&gt; <strong>Alan adlar\u0131<\/strong> , daha sonra <strong>ayarlardan<\/strong> kullan\u0131labilir alan adlar\u0131n\u0131 se\u00e7in&gt; <strong>kampanyalar<\/strong> . Bu i\u015flemle ilgili daha fazla ayr\u0131nt\u0131y\u0131 bu makalede g\u00f6rebilirsiniz. <\/p>\n<\/p>\n<h2 id=\"h_01HFE871WVEV7NWK2D80YQMSMJ\">Fiziksel adresinizi ekleme (yasal ama\u00e7larla)<\/h2>\n<\/p>\n<p>E-postan\u0131z\u0131n uluslararas\u0131 anti-spam yasalar\u0131na (CAN-SPAM ve GDPR dahil) uygun olmas\u0131n\u0131 sa\u011flamak i\u00e7in i\u015fletmenizin fiziksel adresi gereklidir. Adresi <strong>ayarlar<\/strong> k\u0131sm\u0131ndan ayarlayabilirsiniz&gt; <strong>kampanyalar<\/strong> . <\/p>\n<p>Adres, Tidio arac\u0131l\u0131\u011f\u0131yla g\u00f6nderilen e-postalar\u0131n alt\u0131nda g\u00f6r\u00fcnecektir. Bu gereklilik hakk\u0131nda daha fazla bilgi edinmek i\u00e7in l\u00fctfen <strong>\u015eartlar ve Ko\u015fullar\u0131m\u0131z\u0131<\/strong> inceleyin. <\/p>\n<\/p>\n<p class=\"wysiwyg-text-align-center\"><img decoding=\"async\" src=\"https:\/\/live-msl.local\/wp-content\/uploads\/2024\/10\/1729058614_562_%D7%A7%D7%9E%D7%A4%D7%99%D7%99%D7%A0%D7%99%D7%9D-%D7%91-Tidio.webp\" alt=\"Ekran g\u00f6r\u00fcnt\u00fcs\u00fc 2024-05-07, 15.50.56.png\" title=\"\"><\/p>\n<\/p>\n<h2 id=\"h_01HFE871WVEV7NWK2D80YQMSMJ\">\u00d6zet<\/h2>\n<\/p>\n<p>Bu makalede, Tidio&#8217;nun e-posta kampanyalar\u0131 olu\u015fturmak i\u00e7in sundu\u011fu ara\u00e7lar\u0131 ve se\u00e7enekleri inceledik. Haz\u0131r \u015fablonlar, otomatik se\u00e7enekler ve geli\u015fmi\u015f kampanya d\u00fczenleyicisiyle Tidio, e-posta pazarlamas\u0131n\u0131 geli\u015ftirmek isteyen herkes i\u00e7in kapsaml\u0131 bir \u00e7\u00f6z\u00fcm sunuyor.<\/p>\n<\/p>\n<h3 id=\"h_01HFE871WVEV7NWK2D80YQMSMJ\">Tidio&#8217;yu kullanman\u0131n faydalar\u0131<\/h3>\n<ul>\n<li>Kullan\u0131m kolayl\u0131\u011f\u0131: Kullan\u0131c\u0131 dostu aray\u00fcz herkesin kolayca kampanya olu\u015fturmas\u0131na olanak tan\u0131r.<\/li>\n<li>\u00c7e\u015fitli \u015fablonlar: \u00c7ok \u00e7e\u015fitli \u015fablonlar, her pazarlama ihtiyac\u0131na g\u00f6re \u00f6zelle\u015ftirmeye olanak tan\u0131r.<\/li>\n<li>Otomasyon: Otomatik se\u00e7enekler zamandan tasarruf sa\u011flar ve daha iyi sonu\u00e7lar sa\u011flar.<\/li>\n<li>Ayr\u0131nt\u0131l\u0131 istatistikler: Her kampanyan\u0131n performans\u0131n\u0131 kontrol etme ve stratejiyi geli\u015ftirme olana\u011f\u0131.<\/li>\n<\/ul>\n<p>Sonu\u00e7 olarak Tidio, geli\u015fmi\u015f ara\u00e7lar ve bir\u00e7ok \u00f6zelle\u015ftirme se\u00e7ene\u011fiyle e-posta pazarlamas\u0131n\u0131 geli\u015ftirmek isteyen herkes i\u00e7in m\u00fckemmel bir platformdur.<\/p>\n<\/p>\n<\/div>\n<p><a href=\"https:\/\/help.tidio.com\/hc\/en-us\/articles\/11350532232220-Campaigns-in-Tidio\" target=\"_blank\" rel=\"noopener\">Kaynak ba\u011flant\u0131  <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tidio, \u00f6rne\u011fin pazarlama amac\u0131yla e-posta kampanyalar\u0131 olu\u015fturmak ve planlamak i\u00e7in bir ara\u00e7 sunar. Kampanya olu\u015fturucuyla, Tidio ki\u015filerinize zengin i\u00e7erikli e-postalar g\u00f6nderebilir ve kampanya bittikten sonra sonu\u00e7lar\u0131 kontrol edebilirsiniz. Kampanyalar b\u00f6l\u00fcm\u00fc Kampanyalar b\u00f6l\u00fcm\u00fcne Tidio kontrol panelinizin sol taraf\u0131ndaki ana men\u00fcden ula\u015fabilirsiniz. \u0130\u00e7eride \u00fc\u00e7 ana sekme g\u00f6receksiniz: \u015fablonlar , otomasyonlar ve kampanyalar\u0131m . Ayr\u0131ca ek k\u0131sayollar da [&hellip;]<\/p>\n","protected":false},"author":9274,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17035],"tags":[13803,17036],"class_list":["post-287630","post","type-post","status-publish","format-standard","hentry","category-kilavuzlar-tidio-kilavuzu","tag-rehberleri","tag-tidio-kilavuzu"],"_links":{"self":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/posts\/287630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/users\/9274"}],"replies":[{"embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/comments?post=287630"}],"version-history":[{"count":0,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/posts\/287630\/revisions"}],"wp:attachment":[{"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/media?parent=287630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/categories?post=287630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globalfinanceschool.com\/tr\/wp-json\/wp\/v2\/tags?post=287630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}