Online Training for a Professional Certificate in Digital Marketing and Google E-commerce

The skills you will acquire:

• Search Engine Optimization (SEO)
• E-commerce
• Email Marketing
• Display-based advertising
• marketing

Preparing for a career in digital marketing:

• You'll receive professional-level training from Google.
• You will showcase your skills in practical projects that are suitable for a portfolio.
• You'll earn a certified certificate from Google that will help you fit into positions such as marketing coordinator, e-commerce worker, or search advertising specialist.

Certificate Program – Series of 7 Courses:

In less than six months, with no experience or degree required, you'll be preparing for a career in growing fields like digital marketing and e-commerce. According to data, 86% of business executives see digital commerce as the most important path to growth, with over 213,000 open positions in digital marketing and e-commerce in the U.S., and a median starting salary of $59,000.

During the program, you'll learn to use tools like Canva, Google Ads, Google Analytics, Shopify, and more, and build a portfolio with projects that you can present to employers.

75% of diploma graduates reported positive career outcomes within six months, such as a new job, a promotion, or a pay raise.

Practical Learning Project:

In this program, you will participate in over 190 hours of practical teaching and exercises that simulate real-world scenarios in the field of digital marketing and e-commerce. The content is developed by Google employees who have experience in the field.

You will learn tools such as:

• Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, Twitter.

List of Courses:

1. Digital Marketing & E-commerce Basics
   Duration: 18 hours
   Rating: 4.8 (21,588 ratings)

2. Attracting customers with digital marketing
   Duration: 21 hours
   Rating: 4.8 (5,747 ratings)

3. From Like to Sell: Interaction with Customers Online
   Duration: 28 hours
   Rating: 4.8 (3,015 ratings)

4. Email Marketing – Thinking Outside the Box
   Duration: 25 hours
   Rating: 4.8 (2,132 ratings)

5. Evaluating and Succeeding: Marketing Analysis and Measurement
   Duration: 27 hours
   Rating: 4.6 (1,584 ratings)

6. Build, launch, and manage e-commerce stores
   Duration: 23 hours
   Rating: 4.8 (1,406 ratings)

7. Deliver Satisfaction: Building Online Customer Loyalty
   Duration: 31 hours
   Rating: 4.8 (3,610 ratings)

Instruction by:
Google Career Certificates